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Burger King TV Ad Asks, Hoping Google Home Devices Answer

nytimes.com

31–40 of 191 posts

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#32
post #10

When someone shows me their new Alexa or Google Home, I ask it to add ingredients to make thermite in to its shopping cart. Then I ask it to look up flights to Syria.

Why thermite? I can easily think of other chemicals that are guaranteed to be much higher up on the red flag list.

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#33
Do these people have no idea how much they are annoying their own customers?

I just bought a google home (it's only just been released here), and if it either plays me adverts, or other adverts (ab)use it - I will return it to the store without hesitation. This was not sold as an ad-supported service.

To take an extreme position - Google should take Burger King to court via the computer fraud and abuse act - they've just performed a distributed denial of service attack on google's servers by using thousands of peoples google devices simultaneously without their permission.

Also - this is a key reason why google need to spend some time on supporting custom hot words for google home. 'OK google' and 'Alexa' are the audio equivalent of IoT devices with a default 'username:admin, password:password' on your network.

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#34
post #10

When someone shows me their new Alexa or Google Home, I ask it to add ingredients to make thermite in to its shopping cart. Then I ask it to look up flights to Syria.

Let's be honest here, no you don't. Regardless, that would be an incredibly foolish act, making light of a serious problem. Your voice is recorded.

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#35
post #10

When someone shows me their new Alexa or Google Home, I ask it to add ingredients to make thermite in to its shopping cart. Then I ask it to look up flights to Syria.

Relevant XKCD: https://xkcd.com/1807/

Kidding aside, I've been able to mistakenly activate other people's Cortana because they didn't take the time to set up voice recognition. It's a great way to exploit such tools.

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#36
Now the next step is for rogue editors to edit Wikipedia and write critical informations about Burger King in the Wikipedia entry..

Joking apart, I would be infuriated if I had such a device and saw that spot but then again, I don't have those devices because they feel like a violation of my private space.

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#37

Just another reason not to watch cable I guess. I can't believe that those ad execs really believe that people want intrusions like that. That they'd want the TV to hack their Home into advertising to them. That's just bullshit. Google should change the autoresponse for burger king. "Hey Google what is a whopper?" "A whopper is a tall tale which clever executives want to sell you but really tastes of cardboard"

[deleted]

Re: Burger King TV Ad Asks, Hoping Google Home Devices Answer

#40
post #9

Are you serious? Oh, to be a fly on the wall of the conference room where these things are pitched and discussed... > “We think about our guests’ perception and their perspective on how we interact with them, but on balance we felt this was a really positive way to connect with them.” Perhaps I'm too cynical or jaded by the trends in the evolving relationships between individuals, communities, businesses and our shar…

OTOH it will make it way easier to auto-mute TV ads :p
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