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Google plans ad-blocking feature in Chrome browser

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Re: Google plans ad-blocking feature in Chrome browser

#292
post #167

Honorable mention goes to Adnauseam ( https://adnauseam.io/ ). It is an extension for Firefox and Chrome, which clicks on almost every ad. Hopefully, costing advertisers money. The interesting part is: Google removed Adnauseum from their Chrome Extensions. If you anyway install it, every Chrome restart requires that you re-enable the extension. I like the extension... the advertisers are costing me money by consuming…

There's a pretty significant difference there, though. They're costing you a small amount of bandwidth in order to provide the content that you apparently want to look at, while you're costing them money just to be malicious. If you don't want to look at the content, just don't. If you want to look at the content but don't want to see ads, use an ad blocker. Punishing them for trying to stay afloat while giving you something you want is just pathological behavior.

Re: Google plans ad-blocking feature in Chrome browser

#293
post #198

At first it sounds insane that Google would do such a thing since while ad blocking is growing, enabling the feature natively especially by default would incredibly increase the number of ads blocked. My guess is, that where other blockers by default can easily block all google ads, Chrome blocker would not block Google Ads because it would classify them as acceptable. And Google would then hope that people would use…

The "ad blocker" companies will go out of business? ARE YOU INSANE?! Google is a frigging AD MONOPOLY ... its their major business for crying out loud. And the same company that controls a HUGE portion of all the Internet Ad business is creating an "Ad Blocker". And this doesn't ring any bells anywhere? No friend, they are not trying to put "ad blocker" companies out of business. They are trying to put "competing int…

Google's an ad company, and ad companies are doing bad things, enough so that there's a backlash. So it makes sense for Google to deploy bad-stuff-blocking in Chrome and then reconfigure its own ad business to not be affected. Those who don't adapt are killed by the backlash, but that's hardly Google's fault.

A concrete example: Chrome is in a position to block those who use canvas/webgl fingerprinting for user tracking, and Google's ad business can avoid being blocked by not doing that.

Re: Google plans ad-blocking feature in Chrome browser

#294
post #260
post #198

Earlier quoted context omitted.

The "ad blocker" companies will go out of business? ARE YOU INSANE?! Google is a frigging AD MONOPOLY ... its their major business for crying out loud. And the same company that controls a HUGE portion of all the Internet Ad business is creating an "Ad Blocker". And this doesn't ring any bells anywhere? No friend, they are not trying to put "ad blocker" companies out of business. They are trying to put "competing int…

They can't be trying to do that, because it would be blatantly anti-competitive, as their lawyers would tell them. They might let google ads through, but if so they will let through other ad companies as well. The EU would have some choice words for them if they didn't.

on by default but can be turned off. most things that have been argued have been locked that way in one way or another.

Re: Google plans ad-blocking feature in Chrome browser

#295
Google has to do something about ads IMHO. On the desktop it isn't so bad as we have extensions such as uBlock Origin but Chrome on Android is a truly awful experience on some sites.

Just yesterday I tapped a news story from Google Now only to be greeted with a full screen and vibrating phone ad a few seconds after the story loaded. Totally unacceptable and from a story promoted by Google within Google Now!

The big issue for Google is clearly conflict of interest.

But like I and others have said something needs to be done to sort out the mess that is web advertising. We need industry standards on what is acceptable and anything that isn't gets blocked.

Re: Google plans ad-blocking feature in Chrome browser

#296
post #171

Earlier quoted context omitted.

It's far more likely that Chrome's ad-blocking feature will be similar to the implementation of content blockers in Safari (introduced at a WWDC 2015 session)[1][2]. The new model for content blockers in Safari is faster and a lot more memory efficient because they're compiled into byte code. Content blockers are also more secure and better for privacy because they have no knowledge of the browsing that users are doi…

It's pretty clear that Google's strategy is that making the web better for everyone and everything is what will grow their ad business long term, rather than violently shoving as many ads as possible into their users faces as fast as possible. It's also pretty clear that they are capable of pursuing a long term strategy over chasing short-term cash.

Bit like how Bezos said if something is going to canniblize your business, you may as well be the one doing it

Re: Google plans ad-blocking feature in Chrome browser

#297
post #260
post #198

Earlier quoted context omitted.

The "ad blocker" companies will go out of business? ARE YOU INSANE?! Google is a frigging AD MONOPOLY ... its their major business for crying out loud. And the same company that controls a HUGE portion of all the Internet Ad business is creating an "Ad Blocker". And this doesn't ring any bells anywhere? No friend, they are not trying to put "ad blocker" companies out of business. They are trying to put "competing int…

They can't be trying to do that, because it would be blatantly anti-competitive, as their lawyers would tell them. They might let google ads through, but if so they will let through other ad companies as well. The EU would have some choice words for them if they didn't.

I agree it sounds like it /ought/ to be anti-competitive - but for years they've got away with Gmail's inscrutable spam-blocking system giving reduced deliverability to non-gmail senders.

Re: Google plans ad-blocking feature in Chrome browser

#299
post #182

Earlier quoted context omitted.

On mobile Chrome does not support extensions while Firefox does. Recently on acquiring a new phone I used Chrome for a few days -- I had entirely forgotten how terrible the user-experience is without UBlock!

or do adblocking on the router level

true i took a proxy level on a desktop called privoxy. on a phone i use vpn it works with apps and everything else mostly well(i know im an ass).
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