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Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

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Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#281

Post by RiverCrochet »

Aurornis wrote: post #160
torben-friis wrote: post #92

Earlier quoted context omitted.

>while consumers just want to know "what is this product going to actually do for me," and care less about whether it is implemented with the buzzword du jour. I would say that undersells the (not neutral, actively negative) impact of AI to many. What many people hear is "made with the tech that plagiarizes, leaves artists (and soon you as well) without a job, and makes things generic and bland!" You might as well ma…

> What many people hear is "made with the tech that plagiarizes, leaves artists (and soon you as well) without a job My unpopular opinion is that many or maybe most people don’t care about this. They don’t care about where the content came from or if the artists get paid for the work. If they can get something (an answer to their question, some output that finishes their homework, some writing for a work assignment)…

Downloading artists' songs is not equivalent to people using AI to generate sounds/images and claiming they are an artist. I really don't have a problem with people using AI to generate sounds/images for their own personal enjoyment, but taking what it generates and then telling others that you "made this" or are an artist is deception.

> artists shouldn’t expect to be paid for their digital output

The issue is the notion that an artist gets to control what one does with their personal property that isn't the artist's property. No one is saying artists shouldn't get paid. Artists should get paid but setting up a system that surveils everything I hear and see to enforce it is too much.

> Many people just don’t care about this stuff

I agree with this though I don't follow your tie-in to piracy. Most people do not really care about music, and the industry has known this and delivers most music through ad-supported channels and shapes what music production it can to fit this. The ugly truth is that there's probably a lot of people who wouldn't mind listening to AI radio, it's probably coming, and it will be good enough that a sizeable percentage of the population will enjoy it and not care.

The real art has always been outside of the industry though, and that won't change in the AI age.

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#283

Post by diegolas »

TheOtherHobbes wrote: post #259
Twirrim wrote: post #202

Earlier quoted context omitted.

Kids of varying ages that I've spoken to often talk about the environmental impact (mind you, I live in a fairly liberal/left leaning part of the country), among other things. At the risk of over generalising, I mostly hear a lot of shit talk from younger generations, distrust from millennials, and more excitement and interest from Gen-x-ish and older. As with many things, there's a certain level of hypocrisy to the…

AI has been a culturally radioactive PR disaster of truly epic proportions. Aside from whether or not it works, there are so many established catastrophically negative talking points - steals from creators, destroys the environment, is coming for your job - I'm not sure its reputation can be recovered.

if the internet did AI will as well. after all the internet was (and is) full of scams and p*dos, yet people use it the whole day, for everything.

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#285

Post by dv_dt »

stvltvs wrote: post #193
smcl wrote: post #116

Earlier quoted context omitted.

Another signal that prominent mentions of "AI" in your marketing sends is "this product is going to shoe-horn AI into this somehow". Plenty of products that people use every day at home or in work - Google search, Facebook Messenger, Instagram, Jira, and more - have had some kind of AI-first redesign. In each case some AI functionality has been placed prominently either somewhere that you accidentally press it or in…

And frustrating automated voice systems, support chat bots that go in circles, etc.

So AI is resurrecting the microsoft clippy problem

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#286

Post by 52-6F-62 »

aianus wrote: post #98
sylens wrote: post #86

Earlier quoted context omitted.

There is a distinct difference between a chair and a communication (birthday card, letter, email, whatever) about some personal life event

I bet someone said the same thing about an email or an IM vs a handwritten letter at some point in the past but here we are.

Those are not comparable.

One is the method of recording a message, the other is having something else completely draft a message for you.

The importance of a personal message is not just in the visual appearance or delivery, but that there has to be some emotional loading to even put the effort into drafting one.

With AI, it's a stupid prompt to get it to write trite poesy. It's meaningless and empty at its root. It's discourse with a nullity.

Nobody who values the human connections in their lives wants that. No matter what kind of marketing and fine print gets shoved and manipulated into their lives.

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#287

Post by [deleted] »

mintplant wrote: post #272
torben-friis wrote: post #92

Earlier quoted context omitted.

>while consumers just want to know "what is this product going to actually do for me," and care less about whether it is implemented with the buzzword du jour. I would say that undersells the (not neutral, actively negative) impact of AI to many. What many people hear is "made with the tech that plagiarizes, leaves artists (and soon you as well) without a job, and makes things generic and bland!" You might as well ma…

Reading the comments in this thread, I think it's difficult for some folks here to accept that many, many people outside their bubble genuinely despise what they're doing, and it's not just a misunderstanding or a matter of branding.

[deleted]

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#288

Post by happymellon »

jasonlotito wrote: post #223
happymellon wrote: post #174

Earlier quoted context omitted.

Is it really much different to how much artists got from radio? Most artists never got radio money because it went into a label slush fund and was spent retaining the tent pole artists.

The big difference was radio wasn't on-demand. You couldn't just listen to a complete album. If you wanted to listen to your favorite artist, you couldn't do that on the radio without listening to a lot of other stuff.

Most artists didn't make money from album sales.

They received some money up front in a contract to record the album, and the label make the money from sales.

There is a reason the bands toured and sold teeshirts.

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#289

Post by TRiG_Ireland »

kenjackson wrote: post #279
torben-friis wrote: post #92

Earlier quoted context omitted.

>while consumers just want to know "what is this product going to actually do for me," and care less about whether it is implemented with the buzzword du jour. I would say that undersells the (not neutral, actively negative) impact of AI to many. What many people hear is "made with the tech that plagiarizes, leaves artists (and soon you as well) without a job, and makes things generic and bland!" You might as well ma…

I actually don’t think most consumers care about that at all. Consumers loved Napster. They have no problem stealing from artists outright, let alone indirectly. I think to consumers AI denotes lack of accountability or oversight. They think it might work - but it might not and no one will care. For example, I’m doing work in standardized test prep and there are tons of new AI products and no one likes it. Consumers…

There was a lot of outrage over the use of AI-generated images on the Leaving Cert exam in Ireland recently.

Re: Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

#290

Post by watwut »

stetrain wrote: post #214
Sharlin wrote: post #186

Earlier quoted context omitted.

Honestly, what are the positive viewpoints of generative AI in the end? Are there others major ones than the following? * My vibe coding machine goes brrrrt and that's all I care about * My college essay cheating machine goes brrrt and that's all I care about * My custom waifu/porn-generating machine goes brrrt and that's all I care about * The concept of AI is drawing all the investor money and that's all I care abo…

The positive viewpoint is basically like the Industrial Revolution or the post-WWII consumer/convenience boom. If productivity can increase significantly per worker, the result will be major overall economic growth. It might be sold to consumers the way vacuums and washing machines were. With these automated modern conveniences you'll spend less time working and have more time for leisure. Of course the reality for t…

Industrial revolution was pretty much disaster for average workers. It took a lot of literal fights till things got better.
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