Ford CEO says EVs will be sold 100% online with nonnegotiable price

Post by kortilla » Fri, Jun 03, 2022, 2:39 AM UTC

Alupis wrote: post #195

argonaut wrote: post #184

Earlier quoted context omitted.

This doesn't make any sense. You would only feel ripped off because some dealerships say "No Haggle" and some do haggle. If every dealership has the same price for a specific car then literally by definition you cannot get ripped off. You're also fixating too much on the meaning of MSRP. Before the car shortage MSRP was basically just a marketing number to anchor negotiations at a high number (except for cars in supe…

To make it as clear as possible - Dealerships compete to win your business. They compete in varying ways, which include price and service. Who does Ford compete with if they set all of the prices and offer direct sales for an entire product line (EV's in this case)? The answer is "nobody". And we all know competition is what benefits the consumer... this is a regression, not an advancement. The dealership model can u…

Post by VirusNewbie » Fri, Jun 03, 2022, 2:40 AM UTC

justapassenger wrote: post #278

toomuchtodo wrote: post #190

Earlier quoted context omitted.

Diplomacy is the art of saying “good dog” until you make it to the rock. Ford is learning what Tesla knew from the start: dealership interests aren’t aligned with EV manufacturers. There’s very little service revenue, and dealers are incentivized to add “market adjustments” to vehicles (which Ford dealers have been doing) creating a poor customer experience. Ford has existing dealerships and is going to have a heck o…

> dealership interests aren’t aligned with EV manufacturers. There’s very little service revenue Citation needed. Both my EVs and ICEs needed similar amount of service. Breakage of drive trains are super rare nowadays (expect for over engineered performance stuff and just broken designs), same as breakages of batteries (cough, Bolt, cough). All stuff my cars needed a service for in last 20 years were comfort features…

Post by hackernewds » Fri, Jun 03, 2022, 2:41 AM UTC

Alupis wrote: post #127

paxys wrote: post #39

A lot has been said about the dealership model in the last few years, and the almost universal consensus is that it is an unnecessary and predatory industry and all auto makers should just sell cars directly like Tesla does. That being said, is there any counterpoint to this view? Are there any benefits that dealerships offer today over direct sales? What would we lose if we got rid of every dealership? If there is t…

When I see "No Haggle, Fixed-Price, Online Only", I think "Rip Off", and I can't be the only one. It's not that I enjoy haggling with car salesmen, walking out the door and getting hunted down in the parking lot like an animal... I don't... in fact I hate it. But at the end of the day I get a deal I'm satisfied and comfortable with - and it's always below MSRP - far below. I think what we're seeing here is a combinat…

Post by dang » Fri, Jun 03, 2022, 2:44 AM UTC

Post by jayceekay » Fri, Jun 03, 2022, 2:46 AM UTC

toomuchtodo wrote: post #190

jvm wrote: post #157

Earlier quoted context omitted.

Selling online without negotiated price is a big change. That should make the dealerships really uncomfortable in the long run… he's kind of saying "oh the dealerships could rent out Mustangs" but is that actually realistic?

Diplomacy is the art of saying “good dog” until you make it to the rock. Ford is learning what Tesla knew from the start: dealership interests aren’t aligned with EV manufacturers. There’s very little service revenue, and dealers are incentivized to add “market adjustments” to vehicles (which Ford dealers have been doing) creating a poor customer experience. Ford has existing dealerships and is going to have a heck o…