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Cooler screens

computer.rip

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Re: Cooler screens

#231

Post by photonthug »

jaywalk wrote: post #130
photonthug wrote: post #91

Earlier quoted context omitted.

Everyone hates it, and no wonder since frankly it is kind of violent and rape'y. No one has ever been forced to sit through captive-audience advertising and said to themselves "I love getting my ear and eye-holes hijacked against my will, hail corporate".

> it is kind of violent and rape'y. Comparing hearing an ad while you pump gas to rape is disgusting. Grow up.

I don't compare these things lightly. What is disgusting is to ignore consent, to force things on others, and to violate some sacred interiority in the service of base desires.

The gas-pump ads are not as bad as airplane ads, since I could reclaim my right to choose by just walking away and never driving again, but in the later case there are literal restraints involved because I cannot leave the flight. What is disgusting is that "captive audience" is a selling point for marketing "innovations".

Re: Cooler screens

#232

Post by alias_neo »

epc wrote: post #132
alias_neo wrote: post #13

My wife stopped into a local supermarket (in the UK) a couple of weeks ago to grab some things, she came out slightly puzzled and said to me; something along the lines of "what a pain in the arse; all of the freezers have black glass now and I had to open each one to find out what was in them". I was equally puzzled at why on earth they might have done this; It finally occurs to be, having read this, that they must h…

Was it possible that she was wearing polarized glasses? I had this experience with the cooler screens at a Walgreens in Miami Beach. I wear polarized sunglasses. I didn't realize the windows were lit until I got very close and took my sunglasses off.

Not in this case, no, it was night time.

As for the polarized glasses thing; I recently found ad-blocking to be a feature of mine; I can't see the video/screen adverts on London bus stops when I'm wearing my polarized sun glasses; major win (shame it's not sunny very often).

Re: Cooler screens

#233

Post by franga2000 »

I genuinely, without any doubt, believed this was alternate-world satire. For a second there, where the dates lined up and COVID was mentioned, I believed it, but quickly went back to thinking the writer is just very good at convincing the reader after the next few paragraphs.

The horrow I felt, when the HN comments provided links with pictures... The environmental impact alone should be enough to put several executives in prison! What the fuck were any of them thinking???

Re: Cooler screens

#234

Post by psd1 »

tech_ken wrote: post #135

Crazy to think how much time and money went into something like this; what a hilarious and tragic waste. Imagine a world where those resources got used to like, build affordable housing or buy insulin for people something. Instead we're breaking a product that works great as-is on the off-chance we can push people to buy Monster instead of a Red Bull or whatever.

It grieves me that some twats made a pile of money from this.

I mean, there's a kind of honesty in making your money as a meth dealer. This product is like co-opting healthcare budget for shitting in a water fountain.

Re: Cooler screens

#235

Post by psd1 »

Tyr42 wrote: post #55
alpaca128 wrote: post #32

Earlier quoted context omitted.

Yep. I can't see any upside in those things, every aspect of it just sucks. The only way this could be even worse and more hostile is if it was used for flashing advertisements.

They do. So you can't even see what's inside until you finish the ad.

"We noticed that some consumers were simply opening the doors without waiting for the benefit of the information, so version 2 features interlocks!"

Re: Cooler screens

#236

Post by psd1 »

samtho wrote: post #198

I found out about this company when I was job hunting last year. I almost thought it was some sort of joke or pilot for something more innovative than replacing a transparent refrigerator door with a screen. I do not like putting down peoples ideas, but it’s pretty safe to say that this is product is the Juicero of the 2020s. It has a complexity that is equal to its lack of utility.

It doesn't lack utility. It has large negative utility.

Re: Cooler screens

#237

Post by psd1 »

JR1427 wrote: post #57

I have very rarely had the urge to vandalise something, and never acted upon it, but this screens might tip me over the edge!

"vandalism" implies destruction of something of value. I propose the phrase "guerrilla maintenance".

Re: Cooler screens

#238

Post by psd1 »

thih9 wrote: post #7

To be fair, this technology could have been introduced in a way that benefits the customer. Some products are smaller than the others, making them harder to spot. Having a well organized and clearly visible directory that is also a guiding system might help. Then again, stores like this are already doing their best to confuse, with those screens or without. No reason to believe screens have been introduced to help th…

> Some products are smaller than the others, making them harder to spot

I fear that even this is not an actualisable benefit. Size is probably the easiest visual differentiator to perceive. You can differentiate between eyedrops and shampoo far faster than between different brands of shampoo.

Re: Cooler screens

#239

Post by psd1 »

9dev wrote: post #208
Denvercoder9 wrote: post #103

Earlier quoted context omitted.

Putting screens in front of fridges could actually reduce energy consumption, if they allow the badly isolated glass doors to be replaced by thick, well-isolated doors.

This isn’t just about the isolation; adding screens where none are necessary to display a few more ads, wasting precious metals AND energy for a net negative to society is so despicable, I‘m at a loss of words.

Yes, and...

Glass doors may perform worse than opaque alternatives when closed, but their time open is shorter.

Re: Cooler screens

#240

Post by psd1 »

the_gipsy wrote: post #28
thih9 wrote: post #7

To be fair, this technology could have been introduced in a way that benefits the customer. Some products are smaller than the others, making them harder to spot. Having a well organized and clearly visible directory that is also a guiding system might help. Then again, stores like this are already doing their best to confuse, with those screens or without. No reason to believe screens have been introduced to help th…

There is basically nothing that would net improve UX here. Amazing that they managed to raise millions.

Parasitism. Evolve into an ecological niche where your prey has no defence against you, and suck nutrients from the prey, up to a maximal level where you don't quote kill it outright.

We treat parasite infections with toxic chemicals. 50,000 litres of permethrin into the dwellings of the founders of this cooler door startup should be effective. Make sure you get all the larvae.

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