Facebook Video Ad Pitch Deck Reveals Plans To Steal TV And YouTube Dollars

Post by nemothekid » Fri, Dec 13, 2013, 9:47 PM UTC

psbp wrote: post #12

nemothekid wrote: post #7

Earlier quoted context omitted.

So little utility defined how? I'm hard pressed to believe that a site almost a billion monthly uniques isn't providing utility to any of them. Or are you just on your latest "holier than thou" act and need to tell the world that you don't like facebook? Then congratulations for not liking facebook.

The amount and conviction of users doesn't imply usefulness. There are pretty obvious examples of this. I don't dislike Facebook. I'm just amazed that their bargain is so lucrative. I don't think it will be best for consumers or the industry, but that's not really Facebook's responsibility. Is it?

Post by natrius » Fri, Dec 13, 2013, 10:26 PM UTC

psbp wrote: post #2

It amazes me that facebook has achieved this sweet spot of harvesting personalized ad dollars while providing so little utility.

Post by KrisAndrew » Fri, Dec 13, 2013, 11:21 PM UTC

socillion wrote: post #8

10098 wrote: post #5

I swear to god, the day people finally realize they can actually block ads, we're going to have a massive collapse of the industry. Fear that day.

It's already happening: http://downloads.pagefair.com/reports/the_rise_of_adblocking... I'd imagine a site like Facebook would have much lower ad blocking rates than average, though, due to low technical ability among users.

Post by KrisAndrew » Fri, Dec 13, 2013, 11:32 PM UTC

selmnoo wrote: post #19

sharmanaetor wrote: post #15

"The best minds of my generation are thinking about how to make people click ads. That sucks." -- Jeff Hammerbacher

> Jeff Hammerbacher is founder and Chief Scientist of Cloudera, Assistant Professor at the Icahn School of Medicine at Mount Sinai, and Director at Sage Bionetworks. Formerly an Entrepreneur in Residence at Accel Partners. Before Accel, [Jeff] conceived, built, and led the Data team at Facebook . Well, he could start by not working for institutions whose entire business is predicated on making people click ads.

Post by notanidiot5 » Fri, Dec 13, 2013, 11:40 PM UTC

Houshalter wrote: post #28

TrevorJ wrote: post #20

Earlier quoted context omitted.

Fear? No, I don't think so. I think there are a lot of people who are eager for business models that don't include having your data sold, or being advertised to. Adoption of adblock isn't something that is happening too fast to respond to, and it is a good thing, I believe, because it should create some innovation on the monetization side. Ad revenue isn't the only game in town, and I think consumers are receptive to…

The advertising industry is responsible for most malware and privacy concerns. They get money through manipulating people and I'm not certain they are actually adding much of value in the first place. Recommendation engines for app stores and online stores like amazon do the job of informing people of new things much better, and I think replaces the need for them entirely.