The giants knew this was coming, and soon 95% of AI tasks will be able to be done by open models (coding, research, cowork style work). So why pay a premium? Why use them at all? This leaves the labs with two options: 1) push the frontier in a way only massive scale can, and cash in on it (mythos level cyber security, recursive training, frontier science work). There’s big money for never before possible capabilities…
The problem with this is that there are incumbents in all those spaces doing their own AI agents / platforms, and they're the ones choosing the models they use internally and they sell to their own customers. The margins and the possibility to fine tunie using open weight models, as well as the guarantee they'll keep running at predictable costs (no US orders yanking access), make them a very appealing option.
And if you're a company that needs an AI powered legal software, would you buy it from OpenAI/Anthropic, or from someone who you've already bought legal software from before and has the domain knowledge?