While the main thrust of the story is concerning, what really makes me feel ill are the scripted responses. The service agents are just picking responses from a list and hitting send. They appear to have no ability to apply thought to the process, and no authority to delegate up. I'm sure the staff are smart and frustrated, and I'm reasonably sure that they are constrained by their systems and processes. But how good…
This is also the reason that the sales drones at Best Buy just read the product packaging when you ask them a question about it. Unskilled labor is cheap, and these days, almost all level 1 support is unskilled (think across industries, not just IT; IT still has some great lvl1 support if you look hard enough.)