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So.. I'm assuming Apple is not full on ignoring the `Set-Cookie` http response header, or persistent sessions as we know it are gone. ..Right?
> They argue it'll hurt user experience and campaign targeting Uh, it's the ads that are hurting the user experience. And I don't particularly care if your targeting suffers.
Here's a better euphemism: > “Blocking cookies in this manner will drive a wedge between brands and their customers, . . ." How about: . . . will drive a wedge between brands the those who they want to exploit.
Earlier quoted context omitted.
When their main revenue is ads? Will there be "acceptable ads"?
Yes, of course. Even ad block plus has 'acceptable' ads. Especially in the case of Google, their ads are def 'acceptable' :)
Whitelisting is not the solution. Letting the entire industry die in the pit they've dug for themselves is the solution.
So.. I'm assuming Apple is not full on ignoring the `Set-Cookie` http response header, or persistent sessions as we know it are gone. ..Right?
Then again, I'm sure it's fairly easy for a company that doesn't rely on scraping data from their customers.
I mean, who do they expect to persuade with this? Is there anyone not tied to the adtech industry shouting, "Damn you, Apple, and your assault on open web standards!" 'cuz me, I'm thinking, "without even reading the article, if the ad industry is upset about it, it must be good."
So.. I'm assuming Apple is not full on ignoring the `Set-Cookie` http response header, or persistent sessions as we know it are gone. ..Right?
This is coming. Chrome is implementing a built in ad blocker. Advertisers and content providers can either start getting used to the idea now and get ahead of the trend. Or they can watch their business model suffer and scramble to catch up later.
Of course Google's ads will be deemed as "acceptable" with their own ad blocker. What are the chances that Google will add the capability to allow for third party "content blockers" that block ads in Chrome for Android? Apple has allowed third party content blockers for iOS for years.