Earlier quoted context omitted.
Until the Ticketmaster monopoly goes away I think independent music superstars are gonna be in for a hard time.
That is a fair point on the touring side of things, but every city still has theaters and large clubs which are not beholden to Ticketmaster. So, while an independent artist may not have access to a Beyonce-level stadium production, they can still be extremely successful in literally every other capacity.
Global music market grew by 18.5% in 2021, driven by paid subscription streaming
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Re: Global music market grew by 18.5% in 2021, driven by paid subscription streaming
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I don’t know who you are or what your perspective is but I am a music industry professional in New York. I also don’t know how you are defining success. I also don’t know all your marketing knowledge. Maybe you know a whole set of things I am completely unaware of. What I do know is success as an artist seems to be a weird blend of savvy, talent, luck … and who knows what else. I have a bad reaction when people make…
It's somewhat disturbing that you would claim I'm "victim blaming" by asking for details on what these "unsuccessful marketing musicians" actually studied. "Victim" is a wholly inappropriate word to describe being unsuccessful at something. You initially added nothing to the conversation, except for a very brief and vague claim about how you may know some people who contradict my own experiences. So, I'm not sure wha…
I genuinely think you might have access to knowledge or perspective I lack, and I would be very curious whether there are specific materials or resources you would recommend.