Earlier quoted context omitted.
> ... BP basically threw away their consumer brand in the US ... That must not have lasted long. I don't recall a time when there wasn't a BP station during and after that disaster.
Maybe it depends on where you live/how strong their brand presence was. But they completely pulled out of the West Coast at least. I watched them tear down BP signs and put up Arco signs a month after the spill.
ARCO is apparently a gas station brand owned by Marathon but also resells BP in a few west coast states.
Amoco, ARCO… naming things is hard I guess even outside computer science.