I know Louis CK was successful in this model, but at the time I expressed hesitation about others following his lead. He made a good amount of money, but given Louis CK is probably the most popular working comedian today, it didn't seem like ENOUGH money to justify the entire business model (assuming no one else would make as much doing the same). But now Aziz Ansari is doing it. Jim Gaffigan has announced plans to d…
I think you were wrong. Considering Jeff Foxworthy has sold over 15 million albums[1], recently had a primetime show in syndication, and managed to make three of his drinking buddies into 8-figure yearly draws, I would say Louis CK is not even close to the most popular working comedian around. He has a rabid base, yes, but I would argue he's not even a mainstream comic (ie I would bet 9/10 people off the street would…
He's not Jeff Foxworthy, but he's certainly "mainstream", although he's certainly not the most popular comedian around.