Earlier quoted context omitted.
I disagree with that statement. Even before the rise of microblogging, URL shorteners were helpful in certain situations. Which URL would you rather paste in an email for readability's sake: http://maps.google.com/maps?f=d&source=s_d&saddr=Oak... or http://tr.im/Gw8B In context, the recipient should have no problem anticipating the URL's end point (i.e., you probably just wrote something like, "here are some directio…
The former. Even though it's 355 characters, at least it tells me it's a Google maps link. Which the shortened version doesn't. There are some situations where URL shortening is arguably useful. But there's absolutely no reason why "microblogging" should be one of them.
See http://twi.bz/ .
"twi.bz shortens web addresses without completely obscuring where the link ends up. By keeping part of the domain name in the twi.bz link it's possible to instantly see the site you'll end up on by clicking the link."