Earlier quoted context omitted.
Since you don't have a background in software, I would suggest specializing in the language/framework/utility of the day - something like Angular, React, etc. You will have a leg up on the vast majority of developers (the ones who don't read HN). I work for a small startup in the NYC metro area and of course I agree with the parent post. We have a fairly terrible interviewing process. Candidates are phone screened by…
What's controversial about having a coding problem? I would assume that I'm going to write code for any position I apply to, otherwise I probably wouldn't want to work at that company. Or do the applicants just feel like you're asking an unreasonably difficult question for the amount of time provided?
I agree with that approach as well, but it's probably because I consider on the spot coding problems to be nerve-wrecking.