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Google Joins Apple to Opt-out of Mobile Advertising IDs

thebigtech.substack.com

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Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#101

Post by Tempest1981 »

pentagrama wrote: post #93
pavlov wrote: post #33

Earlier quoted context omitted.

It's opt-out: https://support.google.com/googleplay/android-developer/answ... Which undermines the whole premise of the article.

I just checked my Android device and the opt-out looks like this https://imgur.com/a/1aaN4Ko I find interesting the UI, the user have to "enable" the opt-out, not enable the opt-in. It shows how crucial can be this simple switch for the ad industry immoral surveillance status quo. I guess the opt-out is disabled by default, I think I enabled it some time ago checking the phone settings.

Is your screenshot showing the default setting, when you first checked it?

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#102

Post by nottorp »

shock-value wrote: post #89
reportingsjr wrote: post #63

Earlier quoted context omitted.

> If we're talking AR on phones, where's the killer app? Off the top of my head, some very big ideas that are being worked on: * Clothing fit without actually going to a store and trying things on. * Construction assistance (being able to know where things are in walls, being able to measure things accurately in 3 dimensions, check out the leica RTC360) * Furniture arrangements or additions in a home. e.g. use the ik…

The things in your first paragraph are all useful, but not killer apps (IMO). Just nice conveniences. My prediction is that Pokemon Go will prove to be by far the biggest splash to have been made in the phone AR space, and in the larger scheme of gaming it so far hasn't been more than a long-since-passed fad. I'm pretty doubtful that even glasses-mounted AR will catch on among consumers in day-to-day life -- but ther…

> The things in your first paragraph are all useful, but not killer apps (IMO). Just nice conveniences.

Agreed. A killer app is something you use daily.

That said, I can't wait for the furniture testing app. That would be very useful.

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#103

Post by zo1 »

andjd wrote: post #38

It's really hard to trust google on anything when it comes to ads and privacy. Will these changes stop Google from tracking and targeting you? It seems that Facebook might have a much stronger case against Google here, since it's using its success in the smartphone OS market to hobble its biggest competitor in the digital ads market.

Google doesn't need to track you. They've shaped and driven the web to necessitate their own continued existence. They've also slowly been turning the web into essentially a walled-garden.

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#104

Post by gpm »

Agentlien wrote: post #97
gpm wrote: post #50

Earlier quoted context omitted.

> Too many people get motion sickness from it and I don't think it's only a matter of more pixels/fps. What do you think it's a matter of then? I guess I would add latency to the list, but those 3 metrics seem to capture the difference in visual perception between vr and the real world?

I'm someone who's used a fair bit of VR. I never really got motion sick, but initially (a few weeks) I did feel somewhat disoriented and at one point almost lost my balance. For me what caused it was the dissonance between what my eyes and my inner ear were telling me regarding my movement and orientation. However, I've noticed that with time my brain seems to have learned that VR is a different mode. I no longer get…

That strikes me as a software design problem, you can make movement in VR 1-1 with the real world, for many non-game's it makes a lot of sense to do that.

Maybe also a latency problem (a big part of why it's in the list above).

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#105

Post by kornish »

amelius wrote: post #99
manigandham wrote: post #64

10+ year adtech veteran here. This article is nonsense, written by someone without any industry experience. Facebook has billions of users on several different apps. And people log into these apps to use them. FB, Instagram, Whatsapp. Cross-app tracking is not a big deal, they already know who you are. The big hits are going to be a reduction in data collected by other apps fed to Facebook, and in measurement and att…

> And people log into these apps to use them. Yes, but Apple doesn't allow apps to show ads directly, iiuc.

What do you mean? Ads show up as native content in Facebook, Instagram, etc.

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#106

Post by xanaxagoras »

pavlov wrote: post #16

The article manages to contradict itself at every turn. For example: "Only yesterday, Google announced its plans to make advertising ID an opt-in feature." A few paragraphs later: "Google’s opt-out ad-tracking popup isn’t on the forefront like in iOS. Instead, it’s buried deep in the Google Play Service settings — which could be difficult for the non-tech savvy user to find out." And this opener: "Facebook has a mark…

Honestly I didn't make it very far before the smell made me turn around and walk out.

> Through shrewd acquisitions, blatantly copying the exclusivity of rivals (read: Snapchat, TikTok), Facebook managed to become an integral part of our lives in less than a decade.

Maybe some of that is true? Facebook has been "an integral part of our lives" for longer than a decade. I remember returning home from college in 2008 and seeing my small town papered in facebook usernames for just about every business that had a sign. That was well before Snapchat or TikTok existed, and I don't think they'd done any acquisitions of note up to then. This guy's not completely wrong here, but the framing is myopic enough for me to look for another source of information about the advertising change.

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#107

Post by gpm »

parthdesai wrote: post #73
alexanderdmitri wrote: post #31

Earlier quoted context omitted.

Many people on HN are the ones making the "sausage" grandparent refers to. Maybe the more general public still eats the free food and looks the other way to give the benefit of the doubt, but it's surely a signal that a good deal of people involved with the factory process and its engineering are having a hard time stomaching it.

Is there? Is facebook really having a hard time hiring new engineers? Last time I checked, it still was super hard to get a job at facebook, implying there are a lot of people willing to work at facebook.

From what I've seen Facebook pays better than just about anyone else for the same engineer. So while they're not having trouble doing that, it seems likely that they are paying a premium to overcome people's stomachs.

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#108

Post by xanaxagoras »

swiley wrote: post #92
manigandham wrote: post #64

10+ year adtech veteran here. This article is nonsense, written by someone without any industry experience. Facebook has billions of users on several different apps. And people log into these apps to use them. FB, Instagram, Whatsapp. Cross-app tracking is not a big deal, they already know who you are. The big hits are going to be a reduction in data collected by other apps fed to Facebook, and in measurement and att…

A lot of people forget that Facebook ends up on your iphone via dylibs included in almost every other app.

Wait, what?

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#109

Post by asciimov »

swiley wrote: post #85
distribot wrote: post #71

Earlier quoted context omitted.

I don’t see how that is related since nowadays most people use Facebook products from mobile apps. They’d still be hosed right now.

You used to be able to use Facebook on mobile OSes without the apps. Many people did this (because the apps don't really add anything anyway and take up a ton of space) but Facebook put themselves at the complete mercy of these mobile OS vendors by killing that off.

I still use Facebook on iOS only through the browser. Have a little shortcut in my Home Screen and it takes me straight there.

Re: Google Joins Apple to Opt-out of Mobile Advertising IDs

#110

Post by [deleted] »

dannyw wrote: post #41
PragmaticPulp wrote: post #36

Earlier quoted context omitted.

This is common for Substack articles recently: It delivers a conclusion readers want to hear (Facebook bad! Zuckerberg going to lose a lot of money! Business model destroyed!) but the reality doesn’t quite match the pitch once you decipher the underlying facts. It feels like Substack authors got started in an ultra-competitive world where they knew clickbait journalism was the norm, so they’ve gone all-in on saying w…

It's not just substack. It's a plague that has infected regular journalism; they're just more cunning in disguising it. Think about all the "Sources say" articles you've read at 'respected publications' over the past few years. How many of them turned out to be true or collaborated?

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