Lot of people are already bringing up various concerns. I hope this is precisely what it does here in HN and outside. Talk about concerns regarding about these devices. Is there anyway for end user to know what "wake up" keywords are? How do I know it's not listening for keywords like "buy" (example: "You should `buy` milk") and then targeting adds that way? What happens next time FBI decides it wants google (et. all…
It seems like figuring out how to exploit these types of devices to be "always-on listening devices" is exactly the type of thing NSA, et al., would be interested in doing.