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The Growth Hacker Movement Is Poisonous

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11–20 of 26 posts

Re: The Growth Hacker Movement Is Poisonous

#11
When your self-hype-double-speak stops paying the tabs for the checks your work can't cash, change the name, it's all the same... a sucker a minute, so you better sugar up another stick. Follow the money behind a dream. Suck it dry. Rinse, repeat.

Re: The Growth Hacker Movement Is Poisonous

#12
I disagree. Growth hacking is not tactics, it's a different way to think about marketing and it completely doesn't take away the focus on building a remarkable product. The book Growth Hacker Marketing: A Primer begins with the importance of PMF and marketing getting embedded in Product Development.

I do agree however that the '101 tactics to growthack' are mostly B.S. and take away from the way to think about it.

Re: The Growth Hacker Movement Is Poisonous

#13
Startups now a days are just a cheap(ish) way to conduct R&D for big corps.

Just invest a little money around town with your big-corp buddies and then bid for the best products that come out of it. All other startup losers can continue eating their ramen until they age out of the "system" (ie grow up and get a family) and go to work for said Big Corp, Inc. until "retirement" (the day before you die).

But yeah, I'm being cynical too.

Re: The Growth Hacker Movement Is Poisonous

#15
post #3

Exactly what I've been saying for the past few months. It's just another fad.

I don't actually think it's a fad per se - startups will always be looking for new ways to drive growth. The media hype will die down when the next job title is invented but growing the customer/user base will always be the #1 problem startups face.

growing the customer/user base will always be the #1 problem startups face.

Revenue is something other than #1?

Re: The Growth Hacker Movement Is Poisonous

#19
post #8

I really want this to be true. I will say that as someone with a corporate job outside the actual startup community, I really miss the days of "Make something people want", and "Ramen profitable" (does anyone even remember ramen profitability anymore?). It really does seem that the community has sold itself out to a process aimed at driving multiround funding toward an acquisition event and that it's lost sight of th…

does anyone even remember ramen profitability anymore?

Interesting thought. If the standard mode is now to get VCs and angels to plow cash into your venture, is anybody actually depending on the profits of their venture to eat anymore?

Re: The Growth Hacker Movement Is Poisonous

#20

n is really bad we actually think n is good, but we feel it is getting devalued now it is popular discuss

Please close your .

Incidentally, Google's style guide actually recommends omitting optional tags such as the closing

http://google-styleguide.googlecode.com/svn/trunk/htmlcssgui...

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