I like how we Hacker News users are brave enough to admit under very public profiles that we have, in fact, been to 4chan. EDIT: This post was not sarcastic or ironic. Though I do think /pol/ is a hive of neo-Nazi scum /flameproof-suit.
4chan now offers self-serve advertising starting at $20
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Re: 4chan now offers self-serve advertising starting at $20
#12The biggest problem with buying 4chan traffic is that it's not easily targeted towards any specific type of person. The anonymous nature of the site will forever hold its ad revenues back in the past as other social sites (Facebook, Twitter, PoF.com, reddit, etc) further advance their targeting abilities.
I see plenty of opportunities for targeted advertising on 4chan. Obviously, it's hard to have targeted advertising on the larger boards for subjects like "random" and "video games," but you can make pretty safe assumptions about the demographics for other smaller hobby-centric boards; the cosplay & EGL board is mostly populated with young women who are into dressing up and going to conventions, the "traditional gaming" board is mostly (young) adult males who are into tabletop games like D&D and Warhammer 40k or trading card games like Magic: The Gathering.
I mention these two boards specifically because I think that they represent valuable demographics. The cosplay & EGL board of 4chan is where people go to talk about the dress that they just spent $300 on (and that's on the low end--for some of those girls, $300 is what they'll spend on cosmetics seasonally). By the same token, tabletop games and trading card games can be big cash sinks, and there are plenty examples of people who spend hundreds of dollars per month on these hobbies.
Re: 4chan now offers self-serve advertising starting at $20
#13The biggest problem with buying 4chan traffic is that it's not easily targeted towards any specific type of person. The anonymous nature of the site will forever hold its ad revenues back in the past as other social sites (Facebook, Twitter, PoF.com, reddit, etc) further advance their targeting abilities.
Re: 4chan now offers self-serve advertising starting at $20
#14Re: 4chan now offers self-serve advertising starting at $20
#15Great.Another way to troll random 4chan users. Expecting "install gentoo","remove kebab" and worse.
Re: 4chan now offers self-serve advertising starting at $20
#16I like how we Hacker News users are brave enough to admit under very public profiles that we have, in fact, been to 4chan. EDIT: This post was not sarcastic or ironic. Though I do think /pol/ is a hive of neo-Nazi scum /flameproof-suit.
Always been there, always will be. One of the last beacon of a censor-free internet.
Re: 4chan now offers self-serve advertising starting at $20
#17The biggest problem with buying 4chan traffic is that it's not easily targeted towards any specific type of person. The anonymous nature of the site will forever hold its ad revenues back in the past as other social sites (Facebook, Twitter, PoF.com, reddit, etc) further advance their targeting abilities.
Or make revenues possible in the first place? What allure would 4chan have if it weren't anonymous?
Re: 4chan now offers self-serve advertising starting at $20
#18Some days ago I saw an ad for DuckDuckGo on 4chan and found it pretty funny. A squirrel was searching for "traps", "clop clop", etc. and the duck anonymized the search. If the add was really made by the DDG guys they earned some respect from me for having a sense of humor.
Re: 4chan now offers self-serve advertising starting at $20
#19It'd also mean that all 4chan users would get different adverts so there would be no momentum around a particular advert in the community.
Re: 4chan now offers self-serve advertising starting at $20
#20The biggest problem with buying 4chan traffic is that it's not easily targeted towards any specific type of person. The anonymous nature of the site will forever hold its ad revenues back in the past as other social sites (Facebook, Twitter, PoF.com, reddit, etc) further advance their targeting abilities.
specific boards can be targeted, which is something I guess.