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Tell HN: Facebook Messenger is testing in-call video ads

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11–20 of 87 posts

Re: Tell HN: Facebook Messenger is testing in-call video ads

#14

that's amazing... there are people in a meeting room at facebook believing this will increase revenue and the product owner of fb messenger said yes. lol

Because consumers have a stellar track record of rejecting user-hostile decisions?

May as well try it. People are swallowing everything else.

Re: Tell HN: Facebook Messenger is testing in-call video ads

#17
post #6

This is interesting. It sounds like Facebook is potentially looking under the couches, so-to-speak, for spare change by doing this. I also wonder if other comms apps are going to be doing this too?

Zoom has the audacity to show me (a paying Zoom subscriber) ads in the UI and at the end of calls. It's infuriating, even more so since it's ads for nothing I'd ever consider using. In UI: https://cs.joshstrange.com/zTpdlC End of call, always on top, popup: https://cs.joshstrange.com/BizVwE EDIT: I get that it's less offensive since it's a "first-party ad"/"upsell" and I could forgive the banner in the app (even thou…

This is annoying but advertisements tailored to the product you’re using aren’t nearly as offensive to just a random ad for some cheap wish.com product, interrupting your video call.

Re: Tell HN: Facebook Messenger is testing in-call video ads

#18
post #6

This is interesting. It sounds like Facebook is potentially looking under the couches, so-to-speak, for spare change by doing this. I also wonder if other comms apps are going to be doing this too?

Zoom has the audacity to show me (a paying Zoom subscriber) ads in the UI and at the end of calls. It's infuriating, even more so since it's ads for nothing I'd ever consider using. In UI: https://cs.joshstrange.com/zTpdlC End of call, always on top, popup: https://cs.joshstrange.com/BizVwE EDIT: I get that it's less offensive since it's a "first-party ad"/"upsell" and I could forgive the banner in the app (even thou…

First-party upsells aren't at all uncommon in paid products. That's very different than what Facebook is doing.

Re: Tell HN: Facebook Messenger is testing in-call video ads

#20

Assuming this is true, who comes up with ideas like this? If I was an advertiser do I really want to pay to have my ad (video nonetheless) shown to someone while they're actively trying to have a phone call? As a user, I'd just be pissed off at the advertiser plus im not looking at my screen when talking. I guess technically this increases ad "views" metrics. But advertisers are just wasting their money. I hope the f…

Ads are often (if not always) shown to users who are actively trying to do something else. Like watching a video or reading an article. Why should this be different?
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