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Disney's plan to modernize its theme parks

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Re: Disney's plan to modernize its theme parks

#3
I don't understand: If everyone has a wristband which allows queueing less at each attraction, then the percentage of people in a queue at any given time drops. Therefore Disney would need more attractions, correct?

Apart from that, excellent article retracing the deployment of the Magic Band. Given the title I was also expecting an analysis over a systematic improvement program, but they nailed it at the beginning, saying the Parks division is rather conservative.

Re: Disney's plan to modernize its theme parks

#4
post #3

I don't understand: If everyone has a wristband which allows queueing less at each attraction, then the percentage of people in a queue at any given time drops. Therefore Disney would need more attractions, correct? Apart from that, excellent article retracing the deployment of the Magic Band. Given the title I was also expecting an analysis over a systematic improvement program, but they nailed it at the beginning,…

To keep then entertained when they're not waiting? Not necessarily, there could be other facilities that are underutilised; restaurants, theatres, et cetera.

Re: Disney's plan to modernize its theme parks

#5
Actually, Disney isn't much back here in the BeNeLux ( Europe - Belgium, Netherlands, Luxembourg). There's a company called Studio 100, that's expanding at a very rapid rate ( it's like a web app but in real life) - Their main base is like 25 km's from my home.

It has themeparks, licences it's figures ( popular ones) to other theme parks for 2 % of the revenue ( Tsjechië, Poland, ..) , tv-shows ( and owns a channel that is hugely popular with kids), they have popular music artists ( k3 = dutch), they have a other variation of there figures in Germany where they are also popular.

Now they are probably expanding their "swimming" pools design with cities ( they have created a first one that is pretty popular)

Their pricing model is pretty optimized, 1 time tickets are expensive, but there are also subscription models for people close to the theme park, swimming pool, ... which makes it cheaper ( kids nag, so people are almost obligated to buy the subscription model :P )

They are creating a mobile app to take over the digital world ( instead of only tv, theme parks) - it's called Wanagogo and Belgians are probably there beta market - https://www.youtube.com/watch?v=to7zRw-bKW8 ( dutch trailer) - website : http://www.wanagogo.com/be/nl/home

I'm quite interested how this turns up, they have a lot of good/smart people in their marketing/executing team obviously ( except that the font in their website is unreadable :p )

PS. Licensing their theme parks gives them the extra benefit of rapid growth of their web application in the future ( just my opinion)

PS2. Fun fact, one of the CEO's of Studio 100 once had a song, i would give a huge party for everyone when i have 10 million. He gave the party: http://www.nagru.com/foto/index.php?image=DSC_8768.jpg ( after a small reminder of the website above :P )

Re: Disney's plan to modernize its theme parks

#6
post #3

I don't understand: If everyone has a wristband which allows queueing less at each attraction, then the percentage of people in a queue at any given time drops. Therefore Disney would need more attractions, correct? Apart from that, excellent article retracing the deployment of the Magic Band. Given the title I was also expecting an analysis over a systematic improvement program, but they nailed it at the beginning,…

Someone used to live in Florida, and went to the parks there on vacation just last year, I can confirm that even with 3rd party wait time optimization tools (yes, they exist and they are awesome, I never go without using them beforehand) it is impossible to do everything in a park in a single day. Hollywood Studios might be possible on a slow day, but unlikely. Even skipping attractions I am not as interested in, I am there from opening until closing. So I would say that the only concern for the company is that vacationers who go to a park over the course of two days(which the vast majority don't) may only go for one. I would think that the improvement in visitor satisfaction would more than cancel this out.

Re: Disney's plan to modernize its theme parks

#8
post #3

I don't understand: If everyone has a wristband which allows queueing less at each attraction, then the percentage of people in a queue at any given time drops. Therefore Disney would need more attractions, correct? Apart from that, excellent article retracing the deployment of the Magic Band. Given the title I was also expecting an analysis over a systematic improvement program, but they nailed it at the beginning,…

> If everyone has a wristband which allows queueing less at each attraction, then the percentage of people in a queue at any given time drops. Therefore Disney would need more attractions, correct?

Not necessarily: some attractions are overcrowded, and some attractions are underutilized. So the goal would be to even out utilization.