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It's not obvious to me that this is necessarily a good place to advertise. Reddit's community is very fickle.
Also they all run adblock etc.
Earlier quoted context omitted.
I'd love to see an auction for ad space once they're saturated.
It never gets saturated; "advertisers get a proportional amount of exposure based on how much they bid compared to everyone else" [ http://tjantunen.com/2009/11/26/reddit-homepage-advertising-... ]
(edit: seems to have been fixed now)
Earlier quoted context omitted.
Also they all run adblock etc.
I don't think that's likely to be an issue in this case because the ads are not presented in a standard ad format, instead they are part of the usual list of reddit items.
It's not obvious to me that this is necessarily a good place to advertise. Reddit's community is very fickle.
Earlier quoted context omitted.
I don't think that's likely to be an issue in this case because the ads are not presented in a standard ad format, instead they are part of the usual list of reddit items.
Sure. I was more meaning that they may not be easy to monetize once they click through to your website.
For a cool new consumer product or service that makes money directly, though, this could be great. When I tried it, the CPC was very low. Whether it's worth it depends on how good a fit the thing you want to advertise is with the audience of Reddit.
I had some problems with their credit card processor and they (being reddit) responded to my emails withing a few minutes until we were both sure that everything was as it should be (this was impressive to me because I was spending such a small amount of money).
That and it ended up costing me about $0.10 CPC - considerably less than I remember spending on google ads back when I tried them. The lottery system really scared me, but it ended up working out pretty well. I'd definitely recommend it to anybody else.
People say that redditors are a terrible market to advertise to (they use adblock, etc.) but I disagree. I think they'd probably be a terrible audience to market to if you're selling teeth whitener or pyramid scheme "Google pays me $1000/hr from home!" things, but if you've got something useful to show them (like a webapp that they would like) then you're going to be buying a lot of eyeballs for not a lot of money.
All-in-all try it out - I was really happy with it.
The bidding seems like a complete lottery. What may work well one day, may completely fail the next. You could be throwing money away. It's a sort of interesting idea, but completely impossible to calculate ROI etc before you spend. Also, WTH "only accepting US credit cards." Hate it when sites pull that one.
It's not obvious to me that this is necessarily a good place to advertise. Reddit's community is very fickle.
But what if you're selling the shiny new object of the moment?!
The projections for the ammount of money that will be spent [in/on] this little endeavor are astounding, to say the least.