Earlier quoted context omitted.
Thanks for the reply, Sam. To build a monopoly, the plan is to make the product open-source. On the data side, having data about all the different environmental conditions and how they affect plants and fish will also help build a monopoly. The first unit will go in a customer's back yard in a few months. In my new-construction neighborhood of ~400 houses, I plan to find 10-30 customers; I've started talking and have…
Could you say more about how making the product open-source will give you a monopoly? Will the data be open-source too? If the product is open-source, how will monetization work? If you can get 30 houses in your neighborhood as happy customers, that would be a great start. You should give them super customer service--ie, go around to their units and make sure everything is working perfectly. The word-of-mouth recomme…
Another point of monopoly would be to keep up a pace of innovation that is faster than the competitors.
I am offering the first customers a sale price of just the material costs. Also, they would get 24/7 support, and the CEO's (i.e. my) cell phone number.
Currently, similar products cost $1500+. My costs are $1000 (in quantities of one), and that price will come down 10-fold once I can manufacture 10k units per year.
At the current costs ($1500), the payback time is 1-2 years. Once purchased, the cost to operate is negligible (tens of dollars yearly). So they save $1-2k in groceries annually, depending on the length of the growing season.