Thanks for the response. To be honest I am fairly new on the hiring side of things and also relatively new to this specific part of the area. I don't have a solid response to most of your questions. Tech salaries seem to be all over the place. I would say given our location, job requirements, and company culture the salary range we offer is very competitive. That hasn't been an issue with anyone we've talked with yet. Being so close to SV does confuse things sometimes though.
I'm not sure I fully understand the difference between a job and a genuine opportunity. With a small team every member has a pretty large say in how things are done so everyone has the potential to really make a difference. It's definitely more than just getting work put in front of you. On the money side this is a mature bootstrapped company, so someone looking to gamble on stock options probably wouldn't be interested.
The area is generally pretty desirable. Beautiful surroundings, nice weather, lots of options for schools, interesting history, lots of great local food, relatively decent music scene, close to hiking, biking, skiing, rivers, and Tahoe. This is actually an area where a lot of tech people retire or semi-retire and open a satellite office. There's a lot of cool tech history with the Atari 2600 and a lot of broadcast video equipment being invented here. Not nearly as much web or software history though.
I've had a lot of this on my mind but I don't know I've done a very good job of communicating in any of our listings. We may try remote again, but will probably give local a little longer before we go that route. Thanks again, clearly this has me thinking and I'm hoping it will improve our future listings.