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Introducing Windows 10 Editions

blogs.windows.com

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Re: Introducing Windows 10 Editions

#101

Post by blumkvist »

yathern wrote: post #63
blumkvist wrote: post #58

Earlier quoted context omitted.

Please, this is enterprise software we're talking about, sold almost exclusively through resellers, who are licensing experts and decide what the client needs. This is how you extract the most value.

Yes, I realize this - which is why I said it's not as applicable for Microsoft's position. That having been said, chasings point was more about how it would be wise for Microsoft to make their product line less intimidating for end-users - which would help sell the idea of their latest rebranding - and have benefit for them, and customers as well.

It wouldn't be wise, because they will lose a truckload (several dozen truckloads) of money from doing so. MS doesn't make money from end users. MS licenses are resold. Either from OEM or ISV. Customers go to them and the reseller decides what they need. The reseller doesn't need simple licensing. The reseller has a floor of people whose only job is to know the licensing structures.

Why hire so many people to navigate the licensing? Because that's how you extract the maximum value (money) from the market. This is why I said chasing doesn't understand how money is made in such situations. He sees something and takes it at face value. "Derp-a-derp-a-derp, I'm a clueless consumer, don't overwhelm me with so many decisions... why Microsoft sucks so much at business?"

No, they don't suck at business. You do.

Re: Introducing Windows 10 Editions

#102

Post by HCDevid »

blumkvist wrote: post #55
joshstrange wrote: post #48

Good lord... With all the stride MS has made and they STILL insist on releasing 1 million different versions of Windows... How stupid do you have to be to continue to do this?

Has it ever occurred to you they know better what to do then you?

You're crazy man. Where do you get these ideas?

Next you'll tell me that my opinions formed after 10 minutes of perusing a forum are subject to cognitive bias.

Re: Introducing Windows 10 Editions

#103

Post by joshstrange »

HCDevid wrote: post #102
blumkvist wrote: post #55

Earlier quoted context omitted.

Has it ever occurred to you they know better what to do then you?

You're crazy man. Where do you get these ideas? Next you'll tell me that my opinions formed after 10 minutes of perusing a forum are subject to cognitive bias.

No, but I will tell you that over 10 years of watching this unfold and using Windows for about half of that time I think I've got some ground to stand on. Microsoft is shooting themselves in the foot with this move and playing right into Apple and friend's hands. They are over complicating something that shouldn't be complicated (Desktop, Mobile, and Server are the only valid "flavors" to be releasing at this point).

Re: Introducing Windows 10 Editions

#104

Post by [deleted] »

bad_user wrote: post #94
ZoFreX wrote: post #81

Earlier quoted context omitted.

> Full-disk encryption is something people want even if they don't realize it. Really? Because it has very limited security advantages, and very real performance impact on many systems. Android L came with it enabled by default and it cut performance in half on devices that weren't designed for it. And why would Joe Public want it? This is something with so many caveats that DPR, a paranoid computer expert with quite…

I think you're wrong on multiple counts ... 1) it has real security advantages, because your PC or device is a single point of failure - lose your (unencrypted) device and the thief can gain access to everything, including your email account, your facebook, your bank account, etc... and for example AES-256 with a good enough password is unbreakable. 2) On the desktop if you have an Intel processor with the AES-NI ins…

[deleted]

Re: Introducing Windows 10 Editions

#105

Post by ZoFreX »

sonnyz wrote: post #96
ZoFreX wrote: post #80

Earlier quoted context omitted.

There really aren't a lot of choices though. This isn't like Windows 7. If you're running Windows 10 at home you have two options: Home or Pro. That's it.

You know that, but my mom wouldn't know that. To the average customer they may assume that the Home version is the only version applicable to them. The Pro version looks like it's marketed as a business only solution. Bottom line is that it's more confusing than it should be.

Your mom won't even hear about the education or enterprise editions. At most she'll hear about home, phone, and pro... and maybe not even the latter.

Re: Introducing Windows 10 Editions

#106

Post by pXMzR2A »

dsg42 wrote: post #61
chasing wrote: post #43

Dear Microsoft, Windows 10. Just release Windows 10. No one knows the difference between Windows 10 Pro and Windows 10 Enterprise and Windows 10 Extreme and Windows 10 Cool Ranch Doritos Locos Supreme. Your customers actually don't care. And as long as you keep selling a baffling array of variations on the same product, no one will believe you've turned over a new leaf. Windows 10. With love, Guy on the Internet PS:…

This is information for IT people, and you're treating it like it's for consumers. Consumers will only ever know about Windows 10 Home. The other options are important because: Windows 10 Enterprise costs roughly ten times as much. Windows 10 Education is the discounted version that they sell to schools (Apple has a similar program, they just don't tell you about it.) Windows 10 Mobile because, well... Windows 10 Mob…

> Windows is one of the top 5 most profitable software products in the world. Trust that they know how to make money.

Monopolization of the markets. I do trust it, but only when I do it. ;)

Re: Introducing Windows 10 Editions

#107

Post by chasing »

blumkvist wrote: post #101
yathern wrote: post #63

Earlier quoted context omitted.

Yes, I realize this - which is why I said it's not as applicable for Microsoft's position. That having been said, chasings point was more about how it would be wise for Microsoft to make their product line less intimidating for end-users - which would help sell the idea of their latest rebranding - and have benefit for them, and customers as well.

It wouldn't be wise, because they will lose a truckload (several dozen truckloads) of money from doing so. MS doesn't make money from end users. MS licenses are resold. Either from OEM or ISV. Customers go to them and the reseller decides what they need. The reseller doesn't need simple licensing. The reseller has a floor of people whose only job is to know the licensing structures. Why hire so many people to navigat…

I don't use their products, so they may not suck at business, but they suck at getting my business. And given how successful Apple has been at courting both consumers and professionals, I don't think it's at all ridiculous to argue that maybe Microsoft needs to tweak how they present their products to the world. Especially their most successful products.

Or I could use your logic:

Apple makes even more money and they only offer one version of Mac OS X. They don't suck at business. Microsoft does. QED.

Re: Introducing Windows 10 Editions

#108

Post by blumkvist »

chasing wrote: post #107
blumkvist wrote: post #101

Earlier quoted context omitted.

It wouldn't be wise, because they will lose a truckload (several dozen truckloads) of money from doing so. MS doesn't make money from end users. MS licenses are resold. Either from OEM or ISV. Customers go to them and the reseller decides what they need. The reseller doesn't need simple licensing. The reseller has a floor of people whose only job is to know the licensing structures. Why hire so many people to navigat…

I don't use their products, so they may not suck at business, but they suck at getting my business. And given how successful Apple has been at courting both consumers and professionals, I don't think it's at all ridiculous to argue that maybe Microsoft needs to tweak how they present their products to the world. Especially their most successful products. Or I could use your logic: Apple makes even more money and they…

Apple sells mobile phones, Microsoft sells software, how can you compare them? Or are you arguing that Apple PCs are more successful than Windows PCs?

It is very funny that you think you made your point with this example when you actually did exactly the opposite. Apple almost went out of business when they competed with MSFT in the PC/OS business, exactly because of those pricing/reseller strategies that MSFT employs.

Re: Introducing Windows 10 Editions

#109

Post by arthurfm »

wvenable wrote: post #9
ghshephard wrote: post #2

I realize Microsoft has to price segment, which requires they call out an "Enterprise" category for Mobile and Laptop/Desktop, but sometimes I wonder if they really need all of these categories. For example, do they really get significant financial value from having a Windows 10 Home, Windows 10 Education, Windows 10 Pro? particularly as they are offering it as a free upgrade to Windows 7/8 users. Notice they don't h…

The editions make sense for market segmentation. Home editions cannot join a domain so that rules them out for business and education. Then they want to price segment between schools and business which makes the distinction between Education and Enterprise. Pro is sort of the consumer version of Enterprise; it can join a domain too. I run 8.1 pro, not because of the join a domain feature, but because it can host a re…

> Home editions cannot join a domain so that rules them out for business and education.

The Home edition of Windows 10 sounds like it might be able to join Azure Active Directory. [1]

Support for modern form factors. Azure AD Join will work on devices that don't have the traditional domain join capabilities.

[1] http://blogs.technet.com/b/ad/archive/2015/05/13/azure-activ...

Re: Introducing Windows 10 Editions

#110

Post by fl0wenol »

ausjke wrote: post #47

Please Microsoft, just one Windows 10, the technical side sounds great(one OS runs everywhere) but your marketing guy is messing things up, the list of various window10 flavors made me dizzy and I had to quit reading quickly.

There's really only two versions here for people buying it for themselves. One for mobile, and one for non-mobile.

Everything else is variations for the hows and wheres.

The list is really for the IT pro getting ready to figure out what SKU he/she needs come next fiscal.

They don't call it all the same thing because you're not being priced the same way; there's other considerations.

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