41–50 of 82 posts
If you'd bought $10,000 of AAPL stock when this article was published (June 1997), it would be worth about $523,000 today, excluding dividends.
I just really wish I bought 10 bitcoins when they were 40 a pop ..
Damn you, captain Hindsight!
Funny how some of these are way off, while others are pretty spot on: 7. Don't disappear from the retail chains. Rent space in a computer store, flood it with Apple products (especially software), staff it with Apple salespeople, and display everything like you're a living, breathing company and not a remote, dusty concept.
1. Admit it. You're out of the hardware game. Outsource your hardware production, or scrap it entirely, to compete more directly with Microsoft without the liability of manufacturing boxes. Very first one, lol. I agree that many are spot on, but coupling Mac software to its hardware is part of how they make such good products, not to mention the plethora of innovative hardware devices that have made them the richest…
Single page: http://archive.wired.com/wired/archive/5.06/apple_pr.html
Funny how some of these are way off, while others are pretty spot on: 7. Don't disappear from the retail chains. Rent space in a computer store, flood it with Apple products (especially software), staff it with Apple salespeople, and display everything like you're a living, breathing company and not a remote, dusty concept.
Where they are really spot on is in suggesting repeatedly to pile in on newton. Fundamentally an iphone is a better newton and this is the only fundamental change that really saved the company.
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I felt reading this is what life for a CEO must be like. To be continually bombarded with 101 ways to do the job. 80%+ are wrong, from people who absolutely believe at the time they are correct.
I think it's worse than that. You don't know the right answer, nobody else knows the right answer, and the only way get by is to guess and hope you get lucky. Apple got lucky. They built the iPod, which in hindsight, was a trans-formative product, but at the time it wasn't so obvious.
Funny how some of these are way off, while others are pretty spot on: 7. Don't disappear from the retail chains. Rent space in a computer store, flood it with Apple products (especially software), staff it with Apple salespeople, and display everything like you're a living, breathing company and not a remote, dusty concept.
I particularly love the ones that are both right and wrong: 72. Try the industry-standard serial port plug. RS-422 should be a last resort. (They replaced RS-422 not with RS-232, but USB) 14. Do something creative with the design of the box and separate yourselves from the pack. [...] We'd all feel better about shelling out the bucks for a Power Mac 9600 if we could get a tower with leopard spots. (Obviously Wired sh…
Rapsody did run in Intel. It was basically openstep (that was already running on the 486) with some Mac OS bits bolted onto it.
There are some very interesting things here... Some jewels that proved to be very accurate, and some that were way off... But i think that the positive ones are winning... #1 - Foxconn. #2 - OSX for computers, iOS -> iPhone, iPad, AppleTv #3 - Debatable, but one could argue that Apple Store did this at first #4 - Steve Jobs listed in http://en.wikipedia.org/wiki/One-dollar_salary #5 - iPhone #, iPad #, but not relate…
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I particularly love the ones that are both right and wrong: 72. Try the industry-standard serial port plug. RS-422 should be a last resort. (They replaced RS-422 not with RS-232, but USB) 14. Do something creative with the design of the box and separate yourselves from the pack. [...] We'd all feel better about shelling out the bucks for a Power Mac 9600 if we could get a tower with leopard spots. (Obviously Wired sh…
Was it the Intel switch that enabled bootcamp though? That's clearly a better solution than maintaining a windows emulator, but does it meet the same point?
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Was it the Intel switch that enabled bootcamp though? That's clearly a better solution than maintaining a windows emulator, but does it meet the same point?
Not only did it enable Boot Camp, it also enabled third party Windows VMs like Parallels and Virtual box, and third party Windows API reimplementations (namely Wine)
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Not only did it enable Boot Camp, it also enabled third party Windows VMs like Parallels and Virtual box, and third party Windows API reimplementations (namely Wine)
We already had 3rd party emulators running VMs on PowerPC (and they were slow as molasses), what Intel allowed was 3rd party VMs to run FAST!