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Netflix Is Betting Its Future on Exclusive Programming

nytimes.com

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Re: Netflix Is Betting Its Future on Exclusive Programming

#81

Netflix has shown an ability to think of the future and adapt. Congrats to them. They started mailing DVDs, went full force into streaming old TV shows and movies, and now are pivoting again towards exclusive programming. As a side note, it wouldn't surprise me if they are deeply concerned about an Apple TV service with a similar interface as Netflix, but more / better content. When I hear Tim Cook talk about his ide…

Apple TV has a very very long way to go.

Pro: i'm watching twitch stream of pro-dota on my phone, there's a new menu I've not noticed before. Press it, click apple TV, it's now streaming seamlessly onto my TV. Similarly for any tv shows on my laptop - but only if they're .mp4 (ugh).

Cons: Awful menu and navigation. Comparatively expensive (assuming you're watching films - after 2 films you could pay for a streaming service). Search is bad and slow. Recommendations are all the same despite allegedly being split by genre. etc etc. It's barely better than any other smart TV to be honest.

I think Apple TV could work, but I don't think it's even close to being there yet

Re: Netflix Is Betting Its Future on Exclusive Programming

#82

I guess there is another, very big reason: The Non-US markets. The US is surely important, but Netflix has launched in Europe and faces a huge obstacle that very few US Americans know about - rights licensing is far worse. Selling content overseas is a huge business, which means a giant time delay until something makes it to, say, Germany (even if not dubbed). Which worked in the past, but the Internet is forcing rea…

Netflix is making the same mistakes. They sold the rights of "House of Cards" to Sky Television preventing anyone from watching season 3 in most of Europe.

This is true. Incredibly frustrating, but, Netflix is a media company that needs to make money. It's too bad what we want (the future of video media) doesn't today jive with the avenues available for Netflix to increase revenues.

Re: Netflix Is Betting Its Future on Exclusive Programming

#83
post #40

Earlier quoted context omitted.

The problem is that I pay for netflix precisely because they rebroadcast others' content.

Yes, but eventually they'll make enough of their own content you wont care if they carry anyone else's stuff.

You'll care when you have to subscribe to 8 different $9.99 services to get all of the content you want.

Re: Netflix Is Betting Its Future on Exclusive Programming

#85

Netflix is well on its way to becoming the first of the 21st century "networks". When you think about a television network it plays re-runs of old shows, re-runs of old movies, movies that have come out of theatres, and original series. The only difference between Netflix and say "TNT" or "FOX" (other than they don't have news shows) is that the content is available on your schedule, not the networks, and they don't…

The only problem is they're in the middle of having one of the better measures to end piracy be thoroughly dismantled. Consumers are not going to pay 10 different streaming services on a contract fee structure.

And it's pretty clear that's not the only problem: once they think they can, we'll be back to product lock in, region lock in, vendor lock in "our new show is perfect to get people to switch to Comcast!"

Re: Netflix Is Betting Its Future on Exclusive Programming

#86
post #83

Earlier quoted context omitted.

Yes, but eventually they'll make enough of their own content you wont care if they carry anyone else's stuff.

You'll care when you have to subscribe to 8 different $9.99 services to get all of the content you want.

I'm hoping Netflix gains enough market share with their original programming that it becomes suicide for other producers not to list their shows on Netflix too.

Even if to pay for this Netflix has a premium version... ($20 per month for example)

Re: Netflix Is Betting Its Future on Exclusive Programming

#87
post #83

Earlier quoted context omitted.

Yes, but eventually they'll make enough of their own content you wont care if they carry anyone else's stuff.

You'll care when you have to subscribe to 8 different $9.99 services to get all of the content you want.

I actually dream of that day. So much better than my $200 package with Friends reruns on 90% of the channels.

Re: Netflix Is Betting Its Future on Exclusive Programming

#89
post #22
post #10

When Netflix first started, they were able to buy the streaming rights to old movies and TV shows for cheap, because executives thought they weren't worth anything. Now those contracts are expiring, and the studios want to jack up the rates or start their own service. Netflix is also getting squeezed by ISPs like Comcast, who want to charge them for the right to deliver video to Comcast's customers who already paid f…

So big media created their own competitor by jacking the price up for netflix. Oops.

Netflix isn't a studio--they still buy their shows from the same production companies.

Re: Netflix Is Betting Its Future on Exclusive Programming

#90
post #66

Earlier quoted context omitted.

Speaking of exclusive content, I highly highly recommend Netflix's "Daredevil" (a TV series they developed with Marvel). It's seriously some amazing content.

I've only watched a handful of their shows, but I'm yet to watch a Netflix show that isn't great. House of Cards is fantastic, Daredevil as you say is amazing, Bojack Horseman is hilarious, and Unbreakable Kimmy Schmidt is a breath of fresh air.

season 3 of house of cards is trash imo. The rest was brilliant, and it hurts. I went from watching characters with an actual goal struggling and overcoming obstacles to meet that goal to watching a soap opera.
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