I love the concept of table driven tests. I created a gem so that you could put that data into tables -- called ATV for Ascii Table Values.
Just more of the same idea and I think the resulting tests are easier to understand. Good writeup.
Please take a look at my article: http://technology.indiegogo.com/2015/01/ascii-tables-for-cle...
And the gem: https://github.com/IndieGoGo/atv
+------+-------+ | name | Kelly | +------+-------+