Live data from Hacker News

Netflix Long Term View

ir.netflix.com

1–10 of 181 posts

Re: Netflix Long Term View

#4
Winning moments of truth

We strive to win more of our members’ “moments of truth”.

Those decision points are, say, at 7:15 pm when a member wants to relax, enjoy a shared experience with friends and family, or is bored.

They could play a video game, surf the web, read a magazine, channel surf their MVPD/DVR system, buy a pay-per-view movie, put on a DVD, use a piracy service, turn on Hulu, or launch Netflix.

We want our members to choose Netflix in these moments of truth.

---------------------------------------------------

This nails it. When I get home (especially if I had a long day at work), I first go to Netflix and see what's on my list. This is because Netflix app is beautiful, it always works and they have my list of things to watch. As someone who loves to watch documentaries, I am happy with the selection that Netflix offers.

If I don't like anything on the list, I just watch an old Friends or Breaking Bad episode.

I think Netflix has absolutely nailed the user experience and depending on your taste/location, their selection is great as well.

Re: Netflix Long Term View

#5
I personally don't really like the setup Netflix uses as much UI-wise. It seems as though nowadays services need to be all about personalization, where ratings, reviews, and content watched all factor into the new content that is shown to me, the user. I might only like one movie or tv show of a particular genre, give it 4 or 5 stars, and then there's a pretty good chance I'll keep being shown similar ones that I know I'll never be interested in watching.

For myself, I think it would work really well if they had the more standard list of available shows, movies, etc in alphabetical order, or some other more sortable format, perhaps by release/airing year, or similar.

Re: Netflix Long Term View

#6

Winning moments of truth We strive to win more of our members’ “moments of truth”. Those decision points are, say, at 7:15 pm when a member wants to relax, enjoy a shared experience with friends and family, or is bored. They could play a video game, surf the web, read a magazine, channel surf their MVPD/DVR system, buy a pay-per-view movie, put on a DVD, use a piracy service, turn on Hulu, or launch Netflix. We want…

> their selection is great as well

Hulu gets more of my bitching when related to selection, but Netflix gets it's share.

Partial seasons, only a few seasons of shows that have long since ended, so many movies not offered.

But basically when it comes down to I want to watch something, we have both a Hulu subscription and Netflix for a reason and I still have to torrent things.

Also, their app sucks for finding things.

Re: Netflix Long Term View

#7
This is a great write-up and a wonderful precedent for netflix to set. That being said, I feel the post is mostly promises, as Netflix is in the middle of another year-long 'content desert'. I cant remember the last time I got excited about The Matrix or Iron Man coming back into the queue.

My process is to check http://instantwatcher.com/ and then go to netflix. The thing is I've been disappointed by whats at the top of the charts for so long, I've considered dropping netflix. The top 50 is uninteresting sounding documentaries, low budget horror, and everything else that rounds out the discount DVD bin at the grocery store. Netflix excells at one thing - Television.

I get that its likely not Netflix's fault. The cut for movie studios each month from an $8 subscription cant be very much. I feel Amazon's pay-to-play model is more realistic, though less consumer friendly. I remember the deal announced last year of netflix getting first run Disney flicks (starting in 2015 I think?) and thats exiting, but the daily reality of netflix besides TV is the entertainment equivalent of hot, soupy gruel.

Re: Netflix Long Term View

#9
OK, a little OT and minuscule, but kind of gels with in with Netflix's overall future...has anyone else noticed that Netflix's predicted ratings seem to be a bit inflated, since perhaps last year? For previous years, I could count the number with one hand of movies/TV-shows that Netflix rated more than a 4-star for me...now there are dozens and dozens of things that Netflix thinks I would give a perfect rating to.

Maybe it's because I've become less discerning or have unconsciously changed in the way I rate things...but I don't think so...it used to be that anything predicted to be 4-stars or above --which was very rare -- was indeed something that I would love. Now I'm seeing many preemptive 4.8 to 5-star ratings for things that I know I don't like (because I've seen them before).

(I think we can agree that the effect of seeing more high-rated content is not the result of Netflix actually getting more quality content...the number of good movies has remained constant or gone down, especially since the Starz day)

The cynical user in me thinks Netflix has tweaked its algorithm to encourage me to watch more things. However, at least they don't seem to have tweaked it in favor of their exclusive content, as none of those (such as Marco Polo) are predicted to rate highly with me.

Re: Netflix Long Term View

#10
post #5

I personally don't really like the setup Netflix uses as much UI-wise. It seems as though nowadays services need to be all about personalization, where ratings, reviews, and content watched all factor into the new content that is shown to me, the user. I might only like one movie or tv show of a particular genre, give it 4 or 5 stars, and then there's a pretty good chance I'll keep being shown similar ones that I kno…

They wouldn't have to put so much work into fixing their UI if they had just left their API open. Now that it's gone Netflix has become much less navigable and while the words in this post sound nice to my ears, when I'm sitting on the couch I mostly just get pissed off at the experience.
Post reply on HN