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Jobs at Apple-Search

jobs.apple.com

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Re: Jobs at Apple-Search

#11

Post by MrGando »

serve_yay wrote: post #8

It could be app search, pretty much everything about discovery on the App Store sucks right now.

I agree, Apple has a lot of efforts going on right now, I doubt they want to tackle Web Based Search (ala Google)... though it's just one position.

Re: Jobs at Apple-Search

#12

Post by mmanfrin »

I am doubtful this is to take on Google directly, and I am sincerely doubtful that they'd be able to pull it off if it was. Microsoft funneled billions in to competing, and it has mostly fizzled. Google has had too much of a head start to be competed with head-on.

Re: Jobs at Apple-Search

#14

Post by serve_yay »

MrGando wrote: post #11
serve_yay wrote: post #8

It could be app search, pretty much everything about discovery on the App Store sucks right now.

I agree, Apple has a lot of efforts going on right now, I doubt they want to tackle Web Based Search (ala Google)... though it's just one position.

Sure would be fun to watch, though.

Re: Jobs at Apple-Search

#15

Post by dr_ »

mmanfrin wrote: post #12

I am doubtful this is to take on Google directly, and I am sincerely doubtful that they'd be able to pull it off if it was. Microsoft funneled billions in to competing, and it has mostly fizzled. Google has had too much of a head start to be competed with head-on.

If its built in as the default search on iOS, they can make significant strides. It may take some time, but I wouldn't bet against it.

Re: Jobs at Apple-Search

#17

Post by wlesieutre »

MrGando wrote: post #11
serve_yay wrote: post #8

It could be app search, pretty much everything about discovery on the App Store sucks right now.

I agree, Apple has a lot of efforts going on right now, I doubt they want to tackle Web Based Search (ala Google)... though it's just one position.

If anything, web search would be counterproductive for them. Google likes search because you see ads on search results then go to other pages and see more ads.

Apple doesn't have that incentive; if anything they want to keep you in the App Store's curated experiences. Why send someone to an Open Street Maps website instead of one of the various OSM clients on iOS where you can get extra features via in-app-purchase?

Re: Jobs at Apple-Search

#19

Post by abalone »

mmanfrin wrote: post #12

I am doubtful this is to take on Google directly, and I am sincerely doubtful that they'd be able to pull it off if it was. Microsoft funneled billions in to competing, and it has mostly fizzled. Google has had too much of a head start to be competed with head-on.

Apple has two things Bing & Google don't:

1) an ad-free business model

2) control of Siri & Spotlight, the native search functions on a huge swath of devices

I'd say they have a fighting chance.

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