This is very interesting to see since I value Netflix's opinion. What's been holding me back was the pervasive JSX design. I know the react guys say that JSX is optional, but react without JSX seems cumbersome compared to, say, ember with handlebars. It'd be interesting to hear from Netflix on the topic of JSX if they are going to grow their react codebase. That being said, isomorphic javascript and using the vdom ar…
If you think React seems interesting but JSX is a turn-off (or in my team's case a total non-starter), you might want to check out Ractive, http://www.ractivejs.org/ . It uses some of the same ideas like a virtual DOM. Here's a writeup by Ractive's developer where he compares it to React: http://blog.ractivejs.org/posts/whats-the-difference-between...
Is it just aesthetic (xml like)? Is it the precompiler? What is the harm with trying it out?