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How the iPad Went from Massive to ‘Meh’ in 5 Short Years

wired.com

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Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#2
It's good for light gaming, I play driving games all the time on it, but I would never bother with driving games on my PC.

It's good for light computing, I see my husband on the couch with his iPad air all the time writing emails, reading the news, browsing Youtube etc. Yes he can do that in front of his computer, but the couch is much more comfy.

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#3
The article misses a more likely reason for the declining sales: maybe sales of the iPad are declining - not because the iPad has lost its appeal - but because the market is saturating and most people who wanted an iPad, have already got one. Folks who have iPads that are 3 or 4 year old are not in the market for newer models - as the old ones are working just fine.

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#4
post #3

The article misses a more likely reason for the declining sales: maybe sales of the iPad are declining - not because the iPad has lost its appeal - but because the market is saturating and most people who wanted an iPad, have already got one. Folks who have iPads that are 3 or 4 year old are not in the market for newer models - as the old ones are working just fine.

And thus the beauty of the iPhone 6+, which will cannibalize iPad Mini sales at a higher (!!) price point than the mini, with a shorter refresh cycle (2 years).

In other news, I am super happy with my iPad Air (2013 model) and don't plan on upgrading until new apps no longer support whatever OS can comfortably run on the hardware (I'm guessing iOS9 will be tough to handle, and some apps will stop supporting iOS8 around E2016-2017)

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#6
post #3

The article misses a more likely reason for the declining sales: maybe sales of the iPad are declining - not because the iPad has lost its appeal - but because the market is saturating and most people who wanted an iPad, have already got one. Folks who have iPads that are 3 or 4 year old are not in the market for newer models - as the old ones are working just fine.

Indeed. I use an iPad to make drawings for online lessons. It made drawings well when I got it in 2012, and it continues to make drawings well.

I won't ever upgrade unless it breaks or software updates junk it. Why would I?

It would be a mistake to view my reluctance to upgrade as a bad thing, from apple's perspective. I've bought two MacBook airs since (I needed an upgrade for work projects). The fact that the iPad is so reliable is one of the reasons I buy apple products without much though. So far, they work, and they last. I'm writing this message on an iPhone 4 from 2010. Still works wonderfully. (only because I'm running iOS 5 though)

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#7
I waited in line for the iPad, and I bought two iPad 3s (because I lost one of them)....I really enjoyed the iPad, and it did feel revolutionary.

But in a twist of timing, shortly after I bought my first iPad, I also got a Macbook Air...and that was both so portable and such a delight to use that the iPad was relegated to novelty and gaming device. I barely use my iPad 3 anymore, except as a time-waster for reading websites...and it's not bad at that (in fact, I'll sometimes stow it away, as it's too tempting to just take it out and read in bed)...it's just that it doesn't fundamentally change how I interact with the world. It's simplicity was beautiful...but it ended up being too simple for me...and I'm pretty relieved that it hasn't taken over the world. There are just too many things in computing and in the general work of creation that require more than multi-touch gestures. I hope the keyboard is here to stay for a long while.

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#8
post #3

The article misses a more likely reason for the declining sales: maybe sales of the iPad are declining - not because the iPad has lost its appeal - but because the market is saturating and most people who wanted an iPad, have already got one. Folks who have iPads that are 3 or 4 year old are not in the market for newer models - as the old ones are working just fine.

I'm writing on my retina mini in bed. Didn't need the upgrade last year, probably won't need this year's upgrade either. Likely will buy a new iPad in 2016.

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#9
I wonder what the sales numbers look like if isolated solely to commercial/education/government purchases. The small business I work for is one of a number in the area that has transitioned to an iPad solution (Square stand) for all our POS needs in the last year, and there are a lot of other business use cases where tablets make far more sense than the alternatives, much more so than for people at home.

Re: How the iPad Went from Massive to ‘Meh’ in 5 Short Years

#10
Saturation and people are satisfied with what they have.

Take my mother-in-law (please) for example. She does _everything_ on her iPad. Banking, email, surfing the web. She literally (yes, literally) hasn't touched her desktop computer in years.

But, she's still only on an iPad 2. She'll run that into the ground before she'll get another. She loves it, but isn't on any "upgrade cycle", the same for many people.

Now, it would be different if iPad sales were down 18%, yet Android or Windows tablet sales were rising to fill in that gap. As it is, _all_ tablet sales are down.

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