Earlier quoted context omitted.
> It's about control. It's about the studios always having a seat at the bargaining table when new products/devices are being floated. They fear becoming a commodity supplier. The only way the studios would become a commodity supplier is if there were numerous other sources of content people would pay money to watch. That's what it means for your product to be a commodity. E.g. consumer PCs are a commodity because if…
The studios are also distributors, and it is on distributors the pull of DRM is the strongest. You are indeed a commodity if the consumers can get their Harry Potter fix from anyone. (And that is basically what "pirates" have been saying for ages, that distributors are ice block sellers in the refrigerator age, and that distribution is destined to move up the value chain in the digital age.)
The distribution channel is really the commodity. Hell, pirates do it for free.
I'm a pirate, but I realize the worst thing that could happen is widespread piracy. Someone has to pay to create the media.