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Show HN: Meadow – Medical cannabis delivered to your door

getmeadow.com

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Re: Show HN: Meadow – Medical cannabis delivered to your door

#13
post #12

In WA weed cannot be delivered, medical or otherwise. Only licensed producers or processors can transport. On end-users under the legal limit (28g)

Well, as a WA resident, I promise you, nobody follows those rules. There are MMJ delivery companies everywhere; some even deliver recreational pot.

EDIT: recreational

Re: Show HN: Meadow – Medical cannabis delivered to your door

#17
post #13
post #12

In WA weed cannot be delivered, medical or otherwise. Only licensed producers or processors can transport. On end-users under the legal limit (28g)

Well, as a WA resident, I promise you, nobody follows those rules. There are MMJ delivery companies everywhere; some even deliver recreational pot. EDIT: recreational

The recreational deliveries are not long for this world, unlicensed, untracked, breaking all the i502 rules. Just dealers with balls to freely advertise.

Re: Show HN: Meadow – Medical cannabis delivered to your door

#18
post #6

Earlier quoted context omitted.

Meadow appears to be yet another middleman service. If you take a look at the website, they are looking for "partners" who will do all of the actual work of holding and delivering the goods.

Hi, I'm Hua, one of the founders of Meadow. We're building the tools for dispensaries to better manage their business and a platform that makes it easy for patients to order their medicine. We only work with top-tier dispensaries that can deliver quality medicine and friendly service. If you are a California medical cannabis patient, we would love to hear your feedback if you try out the service. Thanks!

Take notes folks...the above response is subtly yet beautifully crafted.

Notice how he doesn't mention "Marijuana" anywhere. In the case where that word's use would be warranted, he uses "Cannabis" instead; a terminology more commonly used in scientific discussion of the substance.

Repeated use of "Medicine" in the description reinforces the idea that they are delivering a ~medical service~ to ~patients in need~. In fact he uses "medicine" in cases where "cannabis" or "marijuana" would be warranted. Limiting references to the actual substance, and increasing references to the intent of the substance is very powerful in shaping perception.

In the last bit, the use of the full qualification "California medical cannabis patient" gives you a higher perception of legitimacy or makes it seem more "established" than to the extent that it really is.

Choosing your messaging carefully has a huge impact on how people perceive what you do and this is one great example of that in effect.

Kudos!

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