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Apple is working on a new digital music format

time.com

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Re: Apple is working on a new digital music format

#5
> Bono tells TIME he hopes that a new digital music format in the works will prove so irresistibly exciting to music fans that it will tempt them again into buying music

Bono, I will tell you a secret. It's the good music that's irresistible, not some DRM garbage which you don't even have the balls to discuss.

Re: Apple is working on a new digital music format

#6
I am fully supportive of the idea that musicians and songwriters should get compensated for their work in proportion with its popluarity. Just because people love to make music, that doesn't mean they don't want to save for retirement, buy a house, send kids to college, maybe do some investing, etc. If you pirate an album you like, instead of buying it, you're taking advantage of those artists.

[steps off soapbox]

That said, I have a hard time seeing how a new digital music format is going to affect piracy at all. AAC is already technically superior to MP3, but everyone still trades MP3s.

And I really hope this is not a veiled reference to a new DRM format.

Re: Apple is working on a new digital music format

#7
Great, another proprietary format.

While I want everything to be open and interoperable, I personally work in a startup that aims to make profit. So I also understand the commercial reasons of proprietary technologies.

So, I am torn, what should be proprietary and what should be open?

Re: Apple is working on a new digital music format

#8

If it's going to be a proprietary DRM-locked file format - just don't bother, Apple.

That and/or "high definition", "above CD quality" digital audio.

There's a lot of noise in the digital music industry about high quality audio at present. U2 may be following in Neil Young's PONO footsteps.

There may be doubt whether high quality audio can deliver what it promises - i.e. an improvement over MP3 320 that is noticeable to normal people's ears. But the Pono kickstarter proves beyond any doubt that there's money it it: https://www.kickstarter.com/projects/1003614822/ponomusic-wh...

Re: Apple is working on a new digital music format

#9

If it's going to be a proprietary DRM-locked file format - just don't bother, Apple.

I doubt they're talking about a new encoding format or anything like that. If I had to guess, I would be thinking more about something like the recentish NiN album that came with Garageband files so that you could remix the music yourself. Or which provides synchronised lyrics embedded in the music, or something like that.
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