Having used a great many different cameras what I think about Leicas is that their primary advantage is the state of mind they create in the photographer, which isn't really connected to any tangible usability in design, or engineering marvel in the camera performance. Just the fact that some photographers know they have a Leica in their hand, makes them feel more liberated and ... how shall I say it ... "photographe…
Or rather the lack of them, it least in my case (just look at the site).
There is so much emphasis nowadays placed on the form and the looks that many tech products end up being praised for their design, but once you start digging, the insides make you cringe because of the sloppy work and lack of substance it tries to cover.
It's become so bad that I automatically go into a "tread lightly" mode whenever I have to approach a piece of technology with a stunning and trendy design.
Maybe that's why I was immediately drawn to Go when I saw its web site :)