Somewhere in Eastman a Kodak executive is weeping.
Polaroid may not be the same company they used to be, but at least they're attempting to stay relevant.
Polaroid Cube
131–140 of 186 posts
Re: Polaroid Cube
#132Earlier quoted context omitted.
> GoPro is headed in the direction of lifestyle branding. Original content, sponsored professional sports, brand collaboration, etc. That's still just a camera company. All those are marketing/promotionals moves, no money makers or markets. Same for Red Bull I'd say. How much Red Bull makes for selling the drink vs any other endeavour (if it not actually loses money on them).
they make a nice sum on their formula one team, that alone is a difficult feat so i reckon they are pretty business savvy.
http://bleacherreport.com/articles/1955397-formula-1-prize-m... is worth reading.
Of course, it clearly costs tens of millions to run a team - but those figures won't include sponsorship/advertising deals either. If you're not in that top ten though...
Re: Polaroid Cube
#133Re: Polaroid Cube
#134I'd love to use a bunch of these to build a "bullet time" camera array. Can anybody think of a cheaper/easier method?
I assume you have seen: https://www.youtube.com/watch?v=zKtAuflyc5w
I hadn't! Thanks for sharing! This was my inspiration:
Re: Polaroid Cube
#135Earlier quoted context omitted.
> GoPro is headed in the direction of lifestyle branding. Original content, sponsored professional sports, brand collaboration, etc. That's still just a camera company. All those are marketing/promotionals moves, no money makers or markets. Same for Red Bull I'd say. How much Red Bull makes for selling the drink vs any other endeavour (if it not actually loses money on them).
they make a nice sum on their formula one team, that alone is a difficult feat so i reckon they are pretty business savvy.
Red Bull F1 may be "profitable" but only if you separate it from the 100's of millions invested by the Red Bull parent company. It is simply a marketing venture whose real profit is measured in brand awareness and sales of little cans of caffeinated soda.
Re: Polaroid Cube
#136I think it's going to be amazingly difficult for Polaroid, or anyone for that matter, to take on GoPro. For whatever reason, GoPro has captured the imagination of the video/photo creating public in a way that few brands have. For several years after the iPhone came out, competing phones could match or exceed its specs, but were largely viewed as toys by comparison. In the same way, GoPro will enjoy a near monopoly on…
Nice try, blatant GoPro investor. GoPro isn't nearly as stable a mark as people give it credit for. It's not synonymous with a unique product or service so much as an invented product. This new Polaroid entrant will be dubbed the "cheap GoPro" so much, it'll become a "GoPro". Millions of moms all across the world will buy their sons and daughters the cheap GoPro. The more successful GoPro's competitors become - the m…
> Nice try, blatant GoPro investor
Lol..umm...no. I actually don't get the whole GoPro craze, but I do know that Polaroid doesn't stand a chance, even if they have a better product. I'm not investing in either.
Re: Polaroid Cube
#137Earlier quoted context omitted.
That doesn't mean no one proofread it. These days I think it's more common to have the apostrophe in the possessive pronoun can to omit it. I've even seen people defend their usage as deliberate. I suspect we're near the end of it even being considered a "rule."
It's = Shortended "it is" "It is wide angle lens" doesn't work.
I could almost parse "wide angle" as an adjective, but it hurts.
Re: Polaroid Cube
#138awesome I like it.
Re: Polaroid Cube
#139Earlier quoted context omitted.
$99? That's well in to "shut up and take my money!" territory. I've long wanted to buy a GoPro for the occasional kayaking / climbing / skiing footage but there was no way I could justify the price tag. $99 (+$40 waterproof kit) really changes the equation for casual shooters like myself.
Walmart has a GoPro kit right now for $50. Vivitar DVR 787HD 12.1MP Action Full HD Camcorder with Universal Car Kit, Surf Kit and Waterproof Kit. The Polaroid Cube is more compact which might make it much more useful -- but just so you know there are options under $99, even.
That's not a GoPro. Or are you saying the Vivitar mounts fit GoPro?
Re: Polaroid Cube
#140Finally someone else is stepping into the GoPro market. Good to see competition here. I know the feature sets aren't identical but sometimes worse is better.
>Finally Contour was the original competitor to GoPro. In a lot of ways it was a superior product. The company went defunct for a while but recently has been brought back.
Yeah, I had a Contour Roam 2 which I absolutely loved; the rotatable lens with laser alignment, super easy flick-start recording, slimline helmet mount were all awesome features. The Roam featured inset grooves on either side through which the mount could be attached, and combined with the rotatable lens attaching it on the side of the helmet was quite a workable solution.
Unfortunately I lost it on the trails as I was too lazy to set up the tether strap and I used a fork mount and must have hit some particularly hard bumps. I now have a Virb, which has arguably superior quality video, and also features a flick switch. However due to the way the Gopro style mount insists on popping it out and away from the helmet, I've moved it to the handlebars as it just got too much for everyday wearing.
I personally find that for helmet mounting the Gopro as well sticks out like an eyesore, and am looking forward to hopefully seeing a Roam 3 from the resurrected company.
FWIW, I'm using the Australian Fly6 on the back of my bike and am loving that there.