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Show HN: ExitIntent – Convert bouncing visitors to leads and customers

exitintent.io

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Re: Show HN: ExitIntent – Convert bouncing visitors to leads and customers

#6
This seems similar to bounceexchange[0], and I think the idea is generally good. Try to grab people's attention at the last minute when they're already planning on leaving your website anyway. Last-ditch effort that can't really upset too much, especially since you already lost them.

Of course it depends on how spammy those popups end-up being, but at least from a couple of sites that I've seen and who use bounce exchange, they do seem to get pretty spammy-looking in my opinion.

What I wonder the most is who would actually pay for this. The 'exit intent technology' as dubbed by bounceexchange can be easily done with a couple of lines of javascript. Perhaps it won't be as sophisticated, but it would achieve very similar effect. We ended up borrowing a small snippet from an open-source project[1] that does this and it's looking fine so far. All it does it checks if the mouse y-coordinates is below a certain threshold and then triggers the modal.

Perhaps the popups themselves and having them pre-designed or having a WYSIWYG editor and integrated without any coding would be a selling point here? (not being sarcastic, genuinely curious about the potential customer base for this).

[0] http://bounceexchange.com/ [1] https://github.com/carlsednaoui/ouibounce

Re: Show HN: ExitIntent – Convert bouncing visitors to leads and customers

#7

This seems similar to bounceexchange[0], and I think the idea is generally good. Try to grab people's attention at the last minute when they're already planning on leaving your website anyway. Last-ditch effort that can't really upset too much, especially since you already lost them. Of course it depends on how spammy those popups end-up being, but at least from a couple of sites that I've seen and who use bounce exc…

Thanks for your feedback

I agree that these popups might seem spammy. To avoid this ExitIntent popups are shown only once per user per site(or until you decide to reset the cookies)

We built the WYSIWYG editor with predesigned templates so that it would be easy for anyone to run popup campaigns.The idea is to help people generate leads from exiting visitors, and a popup campaign is one of the ways to do it.

Re: Show HN: ExitIntent – Convert bouncing visitors to leads and customers

#8
Maybe I'm not "most users", but that would immediately kill any interest I had in a site I was browsing. The way I view it is, my attention is something I bestow upon a website, it's not something you have a right to grab without my permission like this.

On a more constructive note, how do you intend to deal with false positives among users that have multiple displays? If I were interested and wanted to share the link, by moving my mouse to the address bar it would trigger this popup.

Re: Show HN: ExitIntent – Convert bouncing visitors to leads and customers

#9
I ran across this technique on a couple of sites last week when going for the back button (no idea if they were ExitIntent users).

I thought it was a neat idea, and I stopped and played with the effect for a couple of minutes, testing its behavior. I may not remember the sites that did this, but it did make me pause and look at the popup as my pointer left the page.

Re: Show HN: ExitIntent – Convert bouncing visitors to leads and customers

#10
post #8

Maybe I'm not "most users", but that would immediately kill any interest I had in a site I was browsing. The way I view it is, my attention is something I bestow upon a website, it's not something you have a right to grab without my permission like this. On a more constructive note, how do you intend to deal with false positives among users that have multiple displays? If I were interested and wanted to share the lin…

Thanks a lot for your feedback. As of now it does trigger on moving your mouse towards to the address bar, we would fix this soon.
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