31–40 of 49 posts
Not many people realize that the USPS is the ONLY federal government department authorized and mentioned in The Constitution. Cut the other departments, and give it all to the USPS because constitution.
in my humble opinion, the "look" of the usps isn't their problem on the retail side. it's the fact that it's a complete and total PITA to ship with them, coupled with the wrong incentive structure for their employees. 1. streamline the process - one form to ship something, a letter, a package, whatever. one sticker goes on the package to indicate the shipping class (certified, etc). none of this a sticker here, a red…
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This. Fix the service (and system). Not the branding. Plus, it's really every US tax payer paying for the problems...
The USPS doesn't cost the taxpayer a dime.
http://money.cnn.com/2012/03/05/news/economy/postal_service_...
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The USPS doesn't cost the taxpayer a dime.
This isn't really true. They cover their huge losses with loans from the government. http://money.cnn.com/2012/03/05/news/economy/postal_service_...
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This isn't really true. They cover their huge losses with loans from the government. http://money.cnn.com/2012/03/05/news/economy/postal_service_...
It's an artificial debt... their pension plan is way oversized. Congress has put them in the ridiculous position of literally pre-paying pension obligations of employees who haven't been born yet.
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#2 is the #1 reason why I don't like dealing with the USPS for packages. It's easier for me to run to the post office and have them walk me through the process of the more complicated shipping (non-domestic primarily), but the people there are ass holes. Between the post office where I live and the office where I work (in two different states), I've never had a good experience. There's always some pissed off, rude mi…
The most polite way to put it is people who willfully refuse to learn any market, are only given the alternatives of being frustrated or ripped off, often without understanding which is about to happen to them. So in this individual concrete example, basically you're saying that for a willfully uninformed customer, the USPS has made a policy decision at a high level to frustrate you instead of ripping you off, and yo…
Is that an amateur proposal, or was this accepted by USPS, polished further and paid for? Based on the amount of text fillings, looks like the latter is true. In any way, what I see is highly impractical, and the brand book is far from complete. Here are some things I dislike about it:
-All caps. This is wrong, and it should be fairly obvious even to a child, when pointed out. Millions of people will see media based on it, and a generation will grow up, struggling to read all-caps price lists, all-caps footnotes and navigating all-caps menus on their smartphones. What's worse, is that they will subconsciously accept it as part of their lives and surroundings.
-Too much visual clutter: completely unjustified use of borders, underlines and dotted lines – also in between semantically same elements.
-What does "→" mean?
-Clickable elements are indistinguishable from statics on self-service terminals and smartphone apps. Footnotes are impractically small even for a HD screen.
Overall impression: somebody, truly oblivious of basic usability principles, thought that infographics (the Daily-Mail-grade ones) and UITableViews are cool, and built a company identity around them. And the other guys sold it.
in my humble opinion, the "look" of the usps isn't their problem on the retail side. it's the fact that it's a complete and total PITA to ship with them, coupled with the wrong incentive structure for their employees. 1. streamline the process - one form to ship something, a letter, a package, whatever. one sticker goes on the package to indicate the shipping class (certified, etc). none of this a sticker here, a red…
Your experience is alien to me. I'm probably in the thousands of USPS packages shipped. - Use electronic shipping whenever possible. With label sticker paper, it's less than 5 minutes for me to create, pay and print a label on usps.com and have it on the package. Then in most cases you can just drop it in the package slot at the post office or have your mail carrier pick it up, no interaction at the post office requi…
A fine example of design for the sake of design. Is that an amateur proposal, or was this accepted by USPS, polished further and paid for? Based on the amount of text fillings, looks like the latter is true. In any way, what I see is highly impractical, and the brand book is far from complete. Here are some things I dislike about it: -All caps. This is wrong, and it should be fairly obvious even to a child, when poin…