This has a 1920x1080 display. I fail to understand why someone would buy this over a Mac Mini and an external display: cheaper, more powerful, ability to change displays, only two more cables (power and data for the display). Anyone care to enlighten me?
Assuming that you are knowledgeable about computers and not just looking for the most simple solution, its aesthetics and simplicity. Well engineered up to the very last detail, beautiful, great software, very good hardware. There is no real competition in this space (unfortunately), so people pay a premium. If you care about how your room feels, let me tell you: it feels a lot better with an iMac instead of some ugl…
Agreed. You'll see a lot of iMacs at design-conscious shops like art galleries and boutiques, and in architects' homes. These applications/people have different objective functions than many HN readers.