Every one of those observations sounds extremely true to me. Regarding the first one: "changing your mind is one of the most difficult things we do" -- changing our mind is almost impossible; changing other people's is down right impossible. BUT - It's possible to influence people before they have made up their mind. - It's also possible to reframe / rename / re-position a subject, so that it becomes a new category a…
It is possible to change peoples minds, but the trick is that you have to convince everyone around them first. Social proof is the most powerful force in the universe. It's infuriating, but the research shows us time and time again that most people simply choose the position they perceive to be most popular. It is, incidentally, why the internet is so dangerous. It is easier now, more than ever, to surround yourself…
"People don't change their minds. They die, and are replaced by people with different opinions"
-- Arturo Albergati, via Paul Graham (http://www.paulgraham.com/quo.html)
(Strangely, when one searches for that quote, the first hit is Paul Graham's page; I'd like to know where exactly this was said, but couldn't find it after a quick investigation).