Earlier quoted context omitted.
I just searched on Delta.com. If you book a week ahead, the price for a round trip ticket in First/business class ranges from $6,000 to $11,000, so spending 10k in a month is "normal".
Why would you need to book a week ahead? And why would you go first/business class? It's a huge project, there's got to be scheduled client side meetings, and those should be scheduled months in advance.
Is this statement: "It's a huge project"
Apart from getting far enough along in your career to be handling huge projects and therefore probably entitled to some cream, it also just doesn't make sense from a business point of view - save a few thousand on a flight, but the extra fatigue makes good decision-making harder.
Put another way: who should be using business class, if the decision-makers of a huge project shouldn't be?