As a member of the Chrome security team and one of the original instigators for this experiment, yes the whole point is to prevent phishing. The fact is that phishing is one of the most common attack vectors for most people, and the way the URL is currently displayed does very little to protect them. So, we're experimenting with ways of displaying the essential information (origin and TLS state) as clearly as possibl…
So phishers buy domains with a levenshtein distance of 1 or two. It solves one problem, but creates an entire class of users that don't understand what a URL is. Who benefits? Google and search engine providers because now they can manipulate future internet users to believe that search engines are the internet. We've reverted to AOL in 1995. There is nothing more that can be productively argued about this topic. The…
google://keyword
or better
google keyword
or even simply
keyword