231–240 of 424 posts
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That's one solution. Or they could....hire two people? Might be a bit easier to pull off.
You do realize that the campaign is designed to show how a device is used throughout one person's day, don't you? How does adding a second person clarify that message?
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Because people more strongly identify with, and are thus more receptive to suggestions from, people with whom they are alike physically. And as it's a campaign that's trying to sell yet another gadget (that exists in a space primarily full of failures) then it would probably be a good idea to try to reach several types of person, rather than just the one.
So if Moto's research told them that their potential early-adopters are likely to be "white males", wouldn't it make sense for their first wave of marketing to target this audience so they're more receptive to the product?
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Did you watch the video? Looks like they have real prototypes. https://www.youtube.com/watch?v=0xQ3y902DEQ&noredirect=1#t=6...
"Screen Images Simulated" fine print @ 0:25 (under the scrubber) I've never seen Android that smooth and I'm an Android UI expert. That's all After Effects.
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I'm sad that no one is going e-ink here. That solves the battery and screen visibility problems so nicely, plus the screen is always on. If Pebble is going to be it going forward, I hope they continue to innovate.
The problem is that eInk is relatively slow (I know the newer versions are much faster than the old 500ms ones) and can't do color (well).
The use of color is limited imho, you won't look at high res pictures (or really anything that isn't very limited in size and scope).
Monochrome or 'a couple' colors would be more than enough for me.
Meta: Why after so many comments am I the first to ask this?!?
I'm very impressed. When I saw the Google video, I thought the round watch was a photoshopped concept we may see in the future, but it's actually shipping in a few months. Also, is this the first mass-market device with a round screen? I'd be interested to see how the layouts work from a developer perspective. Whether relative or fixed, desktop, mobile or web, we're all so used to rectangular, grid based layouts.
Personally I think it would be awesome to have a radial based layout system. But recognize that probably won't happen. Probably do a square layout with a circular clipping mask. Still rect(3, -45, 3, -45, 3, 130, 3, 130) assuming a [radius,angle] co-ordinate system would be fun to play with.
I'm very impressed. When I saw the Google video, I thought the round watch was a photoshopped concept we may see in the future, but it's actually shipping in a few months. Also, is this the first mass-market device with a round screen? I'd be interested to see how the layouts work from a developer perspective. Whether relative or fixed, desktop, mobile or web, we're all so used to rectangular, grid based layouts.
A round screen both worries and excites me. I can't think of a nice way to present a website on a circular screen but it would also bother me to waste all that space putting everything into a box.
Why, why on earth do I need the web on my watch?
Can I ask a dumb question? Is this a stand-alone device (requiring a SIM card) or does it require pairing with a phone for data access? Because if it's the latter it's no better on the key feature of portability than the existing Samsung/Pebble devices (AIUI).
It requires pairing with a phone via Bluetooth(Low Energy). I don't think at this time it is economically feasible to have a phone with data service, touch screen and a juicy battery all in such a small foam factor.
Why does a watch need a touchscreen? What are you touching on your watch?
Digital watches already have a wonderful UI: they're called "buttons", and they're located on the sides of the screen, so you can still see what you're doing while using the thing.
I'm very impressed. When I saw the Google video, I thought the round watch was a photoshopped concept we may see in the future, but it's actually shipping in a few months. Also, is this the first mass-market device with a round screen? I'd be interested to see how the layouts work from a developer perspective. Whether relative or fixed, desktop, mobile or web, we're all so used to rectangular, grid based layouts.
Nest has a round screen, and it came out over 2 years ago.
[1] http://d3nevzfk7ii3be.cloudfront.net/igi/xMQM5UAtkAbVdFZL.me...
(http://www.ifixit.com/Teardown/Nest+Learning+Thermostat+2nd+..., step 12)