As a long term developer of entertainment software, I totally agree with his point of view about the impact one's software has upon the lives of the user. The general acceptance goes that the crazies and depressed will be triggered by something and its not your fault if something provocative you worked on triggers an incident. That's what the group think tells us, but in ones personal reality it's not that easy to sh…
I totally disagree with his point of view. He could simply sell the game to an established company that is already set up to handle the responsibilities that come with running a business. Throwing away $50k/day is just a stupid thing to do.
With that premise, selling to an established company would have been the most irresponsible thing he could do. After all, the biggest assets of the game are its large user base, the media hype and just that "addictiveness". So this would probably be the first thing any buyer would have exploited, making Dong's problem worse instead of better.