As an Indian, I can see what pain this guy went through. Fighting the society to build a start up like this, with this kind of taboo attached to the product? All the best trying to build a start up at the first place. You are almost treated like you are doing it because you absolutely are incapable of doing anything else. And having the gumption to fight years of laughter, isolation, mockery and ridicule to only chas…
The Indian sanitary pad revolutionary
31–40 of 273 posts
Re: The Indian sanitary pad revolutionary
#32Re: The Indian sanitary pad revolutionary
#33Earlier quoted context omitted.
I wonder if that was 4 rupees in 1998, vs 2.5 rupees now? According to an online inflation calculator, 1 rupee in 1998 is worth 4 rupees now, so the difference would be more like 16:2.5. Perhaps someone could check an online Indian Amazon equivalent, not that such a place would be available to rural women anyway, but it would give a lower baseline.
Branded pads retail range Rupees 10-25 per pad - some variation in capacity. So the contemporary ratio ranges from 4:1 to 10:1. So 16:2.5 is good estimate even for contemporary comparison! @pja you are hereby awarded 1 Fermi (see recent link on the topic of Fermi estimates). The saving is significant because one can also buy shampoo in sachets that cost Rs.5, so the savings expand access to a range of basic hygiene p…
I shall wear it with pride!
Re: The Indian sanitary pad revolutionary
#34While pursuing his entrepreneurial dream, he walked around asking women for their used sanitary pads (while most men struggle to ask for a date), almost gets tied to a tree when a witch doctor incites the local villagers against him, has his wife leave him (only to come back after his success), and even his mother abandoned him; still he goes on. And then, even after having practically everyone around him ostracize a…
Hell there is odd separation in the states amongst some of the workers from that country. You can see it in the groupings, who has lunch together, those who walk apart or turn down a hall when meeting
Re: The Indian sanitary pad revolutionary
#35This is an amazingly inspiring story, I love the entrepreneurial spirit and dedication of Mr Muruganantham. However, there is a bigger story hiding behind this personal triumph. It's clear that people living in impoverished areas are not in a position to buy sanitary products at market rates (being sold at a margin of 4000% or more). But for example many do have access to cheap raw materials. It makes a ton of sense…
The article mentions that commercial napkins sold for 4 rupees despite cotton being 1/4000th the cost, but also says farther down that the locally produced ones sell for an average of 2.5 rupees each. That's a 38% discount: significant, but it doesn't seem like a game-changing difference to me. I imagine that if this catches on, the larger manufacturers will likely just cut their margins to compete. On a more general…
The big difference here is that there is women selling these in private to other women. No man behind a counter. When the women come together about this, it may end up not being such a taboo, and they get advise on how to actually do this. So the game changer here isn't the price, but the community and independence for the women evolving around this product.
Re: The Indian sanitary pad revolutionary
#36This is an amazingly inspiring story, I love the entrepreneurial spirit and dedication of Mr Muruganantham. However, there is a bigger story hiding behind this personal triumph. It's clear that people living in impoverished areas are not in a position to buy sanitary products at market rates (being sold at a margin of 4000% or more). But for example many do have access to cheap raw materials. It makes a ton of sense…
The article mentions that commercial napkins sold for 4 rupees despite cotton being 1/4000th the cost, but also says farther down that the locally produced ones sell for an average of 2.5 rupees each. That's a 38% discount: significant, but it doesn't seem like a game-changing difference to me. I imagine that if this catches on, the larger manufacturers will likely just cut their margins to compete. On a more general…
That'll will never happen because these village women have never been their customers.
Re: The Indian sanitary pad revolutionary
#37Sounds like he got a pretty solid biology lesson along the way.
Re: The Indian sanitary pad revolutionary
#38What a classic Hero's Journey story- man encounters difficulty experienced by his loved one, tries to solve her problem efficiently, loses her in the process, becomes an outcast, persists, finds meaning in his work, receives help, is humble, helps people at an epic scale, reunites with his wife, happy ending, better world, triumph over ignorance and hardship.
http://en.m.wikipedia.org/wiki/Dashrath_Manjhi
One man's epic struggle against the landscape, to not let others suffer as he did.
Re: The Indian sanitary pad revolutionary
#39This is an amazingly inspiring story, I love the entrepreneurial spirit and dedication of Mr Muruganantham. However, there is a bigger story hiding behind this personal triumph. It's clear that people living in impoverished areas are not in a position to buy sanitary products at market rates (being sold at a margin of 4000% or more). But for example many do have access to cheap raw materials. It makes a ton of sense…
The article mentions that commercial napkins sold for 4 rupees despite cotton being 1/4000th the cost, but also says farther down that the locally produced ones sell for an average of 2.5 rupees each. That's a 38% discount: significant, but it doesn't seem like a game-changing difference to me. I imagine that if this catches on, the larger manufacturers will likely just cut their margins to compete. On a more general…
http://www.mapsofindia.com/top-ten/india-crops/cotton.html
Even if this particular business model would "only" work in India it'd be a success.
I'm still in total awe, Mr. Muruganantham is a true hacker.
Re: The Indian sanitary pad revolutionary
#40This is an amazingly inspiring story, I love the entrepreneurial spirit and dedication of Mr Muruganantham. However, there is a bigger story hiding behind this personal triumph. It's clear that people living in impoverished areas are not in a position to buy sanitary products at market rates (being sold at a margin of 4000% or more). But for example many do have access to cheap raw materials. It makes a ton of sense…
The article mentions that commercial napkins sold for 4 rupees despite cotton being 1/4000th the cost, but also says farther down that the locally produced ones sell for an average of 2.5 rupees each. That's a 38% discount: significant, but it doesn't seem like a game-changing difference to me. I imagine that if this catches on, the larger manufacturers will likely just cut their margins to compete. On a more general…
I also liked his quote that no person dies of poverty, but from ignorance.