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Apple.com (2004)

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Re: Apple.com (2004)

#41
post #7

Earlier quoted context omitted.

it may well come back to refrigerators once the "internet of things" takes hold, except this time it would be your smartphone talking to your refrigerator and vice-verse :)

It's still pretty much about refrigerators, washing machines and cameras. Just the US site is different from the rest of the world. Their German site for example clearly advertises washing machines and refrigerators on the front page: http://www.samsung.com/de .

I see smartphones, solid state drives and TVs. Perhaps it's targeting based on cookies?

Re: Apple.com (2004)

#43

You should take a look at this 15 year slideshow of Apple's homepage: http://thetechblock.com/15-years-apples-homepage/

I've seen that but just took another look. No doubt they should have the dates on the pages otherwise it's hard to get the full effect.

Re: Apple.com (2004)

#44
post #26
post #23

Earlier quoted context omitted.

Its not just Apple, of course. The entire web is very fashion conscious.

That's true. Especially today - some oldies like Amazon don't have a lot of knack for it. I meant that few companies have the same ability to predict or set fashion that Apple does. At least, the same awareness or willingness to make it a top priority.

Or the same need to make it a top priority

Re: Apple.com (2004)

#45
post #10

Earlier quoted context omitted.

Navbars are a great way to get a sense of the company's priorities, generally influenced by the biggest money makers. Amazon's navbar in 2004: https://web.archive.org/web/20041102060756/http://www.amazon... . Books, clothing, electronics, toys/games, music, phones. Today, it's streaming video, streaming music, ["streamed"] ebooks, Kindles, apps ... and then (separated by a horizontal bar) Books / Audible (still plugg…

Or what they want to be money makers.

Or what they don't want to be money losers. When the support link is in the top nav, it's an indicator of a customer-focused company. Bonus points for a toll-free number at the top. If it's buried in a tiny font at the bottom, you might want to walk away.
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