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New Twitter Homepage Goes Live With Search Front And Center

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Re: New Twitter Homepage Goes Live With Search Front And Center

#4
I really like how they have redefined their mission. For a long time, no one has been using Twitter (at least not primarily) to tell others strictly what they are doing. Twitter has finally turned the page, at least as far as their homepage is concerned, to allow themselves to be defined by their fans. Bravo Twitter!

Re: New Twitter Homepage Goes Live With Search Front And Center

#6
Nowhere does the logged-out site answer the question "what is this?" anymore. I guess they are assuming everyone knows what it is already. I think that could be a mistake.

I wonder what will happen to the signup conversion now. I hope they did some solid AB testing.

Re: New Twitter Homepage Goes Live With Search Front And Center

#7
Am I the only one here who's thinking "About fucking time"?

I don't regularly use twitter, I've used it to keep track of the pirate bay trials, and thats about it. It seemed absurd that search wasn't front and center on their homepage before, at least to me.

Re: New Twitter Homepage Goes Live With Search Front And Center

#8
post #6

Nowhere does the logged-out site answer the question "what is this?" anymore. I guess they are assuming everyone knows what it is already. I think that could be a mistake. I wonder what will happen to the signup conversion now. I hope they did some solid AB testing.

  Twitter (tm) Share and discover what’s happening right now, anywhere in the world
Doubt they do AB testing for their front page for such a big change, else TechCrunch would be all over that.

Re: New Twitter Homepage Goes Live With Search Front And Center

#10
post #6

Nowhere does the logged-out site answer the question "what is this?" anymore. I guess they are assuming everyone knows what it is already. I think that could be a mistake. I wonder what will happen to the signup conversion now. I hope they did some solid AB testing.

I was thinking the same thing. I think their focus has shifted. Seems like they'd rather communicate what they do first, then convert higher quality users.
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