I don't get why this is so expensive. What's the $250 a year get me? I'm used to Chromeboxes costing about $300, and web cams cost about $100 for an awesome one. So, $400 makes sense to me...?
The only motivation I can see is: "well the competition charges a hefty recurring fee, so why shouldn't we", but then the competition isn't doing all that well for this reason. I see a lot of resemblance to Cisco's "Umi" product, which had a $25/mo fee as well, and was a total flop.