Live data from Hacker News

37signals becomes Basecamp

37signals.com

31–40 of 144 posts

Re: 37signals becomes Basecamp

#32

Am I the only one who had never heard of 37signals before?

They made basecamp, and write articles about how awesome they are.

If I can piggyback on the original question... Am I the only one who have never heard about basecamp before?

Re: 37signals becomes Basecamp

#33

It still escapes me why this recent trend of naming companies with the names of products "for brand recognition" (the other obvious example is 10gen to become MongoDB Inc.) It would be interesting to see other companies do that in the past: - "Microsoft is going to become Windows Inc" - "Apple Computers will be known from now on as iPod Ltd" - "The new name of the company will be Air Jordan & Co. Nike no more!"

> "Apple Computers will be known from now on as iPod Ltd"

Or "Newton Handheld".

Re: 37signals becomes Basecamp

#35

It still escapes me why this recent trend of naming companies with the names of products "for brand recognition" (the other obvious example is 10gen to become MongoDB Inc.) It would be interesting to see other companies do that in the past: - "Microsoft is going to become Windows Inc" - "Apple Computers will be known from now on as iPod Ltd" - "The new name of the company will be Air Jordan & Co. Nike no more!"

Bloomberg was once called "Innovative Market Systems". The customers called BBG terminal as Bloomberg from the start. Hence the renaming. (source: wikipedia).

Re: 37signals becomes Basecamp

#36
People, please watch these few videos to genuinely understand what 37Signal guys (David and Jason) stand for before having a say.

http://www.youtube.com/watch?v=5XD2kNopsUs&list=PLuBTPnEIr6J...

http://www.youtube.com/watch?v=jzERXJgi5vQ and http://www.youtube.com/watch?v=fPrvnlvnu-k

and yea, don't forget https://twitter.com/shitmydadsays/status/10390379840929792

Re: 37signals becomes Basecamp

#38
post #8

Earlier quoted context omitted.

Wow, as one of the "pioneers" of the SaaS model, and a highly successful bootstrapped startup for 10+ years, I would have to say... yes, I would imagine you are one of very few people in this community who would have never heard of 37signals.

How can you be a "startup" for 10 years? Will they ever stop being a "startup"?

I suppose even Yahoo and Google were "startups" at one time. 37signals probably kept the moniker longer than other businesses because they were profitable early, and they didn't need or want to grow fast for growth's sake.

Re: 37signals becomes Basecamp

#39
I was wondering from the headline if there was a merger... And from reading the post, it downed to me: I am one of.those that never realized the Basecamp 37signals connection, and I do read their blog!

To me 37signals was that webdev shop that made Rails and had a cool blog, I never connected them to any of their products Oo

Re: 37signals becomes Basecamp

#40
is it just me or they are saying 'in other words' that only basecamp succeeded and most other products failed ?

otherwise why not just bring in more devs instead of focusing on one product.

Post reply on HN