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37signals becomes Basecamp

37signals.com

11–20 of 144 posts

Re: 37signals becomes Basecamp

#11
Two thoughts on this:

1) Strategy is primarily about saying "No" to activities that are not aligned with your goals and values. Here is a great example for saying no in a pretty gutsy way. 2) I have used Basecamp since its launch for my client work and like it quite a bit. However, lately I have preferred to work with Trello. I'm curious to see how Basecamp will change in the near future. Maybe I'm not their target customer any more...

Re: 37signals becomes Basecamp

#12
post #4

> When we meet people, and they ask us what we do, we say we work for 37signals. If they aren't in the tech world, they'll squint and say "what's that?". When we say "we're the folks who make Basecamp", their eyes light up and open wide. "Basecamp! Oh I love Basecamp! My wife uses Basecamp too! [my emphasis] Even our church uses Basecamp!" So, "people" = men?

Christian men too. Call the small-sample police!

Re: 37signals becomes Basecamp

#15
post #8

Am I the only one who had never heard of 37signals before?

Wow, as one of the "pioneers" of the SaaS model, and a highly successful bootstrapped startup for 10+ years, I would have to say... yes, I would imagine you are one of very few people in this community who would have never heard of 37signals.

Pioneer? web-mail is nothing else but SaaS in the end and it exists way longer than 37Signals...

Re: 37signals becomes Basecamp

#16
post #15
post #8

Earlier quoted context omitted.

Wow, as one of the "pioneers" of the SaaS model, and a highly successful bootstrapped startup for 10+ years, I would have to say... yes, I would imagine you are one of very few people in this community who would have never heard of 37signals.

Pioneer? web-mail is nothing else but SaaS in the end and it exists way longer than 37Signals...

SaaS as a business model, not as a technology. Webmail was a feature, not the entire business, for the most part. I'm sure you can find examples of SaaS before 37signals, but that doesn't detract from the fact that they were amongst the first to build an entire company from the business model.

Re: 37signals becomes Basecamp

#17
While I admire 37signals I do find myself increasingly comparing them to Google and their offering. They make incredible services, but it's hard to trust them to build your business workflow around their products. If there aren't stripping back critical business features such as time tracking for our billing in the new Basecamp, they are looking to shutdown or sell others a few years on.

I hate corporate software as much as the next guy, but at least you know it will be around and supported for a long time to come and without stripping features core to running your business. /rant

Re: 37signals becomes Basecamp

#18
Not sure about the move itself but I am glad they chose Basecamp. Started using Basecamp in 2005 and still use it. Basecamp is a nice umbrella all their products seem to fit into.

And I am for making the company and the product as one. One less thing to sell. For companies of that size.

Re: 37signals becomes Basecamp

#19
post #8

Am I the only one who had never heard of 37signals before?

Wow, as one of the "pioneers" of the SaaS model, and a highly successful bootstrapped startup for 10+ years, I would have to say... yes, I would imagine you are one of very few people in this community who would have never heard of 37signals.

How can you be a "startup" for 10 years? Will they ever stop being a "startup"?

Re: 37signals becomes Basecamp

#20

While I admire 37signals I do find myself increasingly comparing them to Google and their offering. They make incredible services, but it's hard to trust them to build your business workflow around their products. If there aren't stripping back critical business features such as time tracking for our billing in the new Basecamp, they are looking to shutdown or sell others a few years on. I hate corporate software as…

Well, what would you have them do? Would it really be better for them to keep spreading themselves thin supporting too many products?

On the contrary, I think them refocusing on Basecamp should give you more trust that they won't pull a Google and pull the plug on it.

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